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nytimes.com/instagramFollowers
20.2M
Following
630
Total Posts
Engagement Rate
0.11%
Avg Likes
21,304
Avg Comments
Nytimes is a business account on Instagram with 20.2M followers and 24,578 published posts.
On average, Nytimes's posts earn 21,304 likes and 651 comments, about one interaction per 920 followers.
The comment-to-like ratio works out to one comment per 33 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 67 posts per week — more than one per day.
The account follows just 630 others against 20.2M followers — a ratio typical of established creators and brands.
| Metric | Nytimes | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.04% |
| Average likes | 21,304 | 27,441 |
| Average comments | 651 | 386 |
| Posts per week | 66.85 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Nytimes has 20,207,977 followers on Instagram (20.2M) as of Jul 15, 2026.
Nytimes's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers.
Posts by Nytimes average 21,304 likes and 651 comments.
Nytimes posts about 67 times per week on average.
Nytimes is registered as a business account on Instagram and is verified.
24,578
651
Avg Views
0
Posts / Week
66.85
Growth Score
2.2 / 100
Engagement
0.33%