The soul of Japanese cuisine Monday - Sunday Home to bar @nipperkinlondon
Outreach This Creator For FreeFollowers
41.7K
Following
34
Total Posts
Engagement Rate
0.63%
Avg Likes
256
Avg Comments
On Instagram, NIJŪ is a Food brand based in United Kingdom with an audience of 41.7K. Its posts sit across food and home & diy. The account has published 277 posts, currently less than one post a week. Typical posts draw 256 likes and 8 comments, putting engagement at 0.63%.
Nijulondon operates a Food account on Instagram, pairing 41.7K followers with 277 posts.
Against 7,981 Food accounts with 10K–100K followers in the InstME index, Nijulondon's 0.63% engagement rate lands below the median of 0.75%.
For roughly every 31 likes there is one comment, a healthy amount of conversation.
Nijulondon currently publishes less than one post per week.
InstME estimates 5% of Nijulondon's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Nijulondon keeps its following list short (34) relative to 41.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$150–$270
Based on 41.7K followers and a 0.63% engagement rate, a single sponsored post by Nijulondon is worth an estimated $150–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Nijulondon | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 0.75% |
| Average likes | 256 | 177 |
| Average comments | 8 | 10 |
| Posts per week | 0.32 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nijulondon | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 0.62% |
| Average likes | 256 | 150 |
| Average comments | 8 | 9 |
| Posts per week | 0.32 | 0.95 |
Median values from 327 Food accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
NIJŪ is a food brand based in United Kingdom on Instagram, with 41.7K followers.
NIJŪ posts on Instagram as @nijulondon.
NIJŪ has 41,721 followers on Instagram (41.7K) as of Apr 27, 2026.
NIJŪ's engagement rate is 0.63%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by NIJŪ average 256 likes and 8 comments.
NIJŪ posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of NIJŪ's followers are low-quality or inactive, giving an audience-quality score of 94/100.
NIJŪ is registered as a business account on Instagram.
NIJŪ is categorized as a food and home & diy account in the InstME index, based on the profile's bio and Instagram category across 277 posts.
NIJŪ's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
277
8
Posts / Week
0.32
Growth Score
12.6 / 100
ER Rank
26th
More women than men · mostly 25–44
Typical for Food creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Home & DIY
Engagement
3.08%
A sponsored post from NIJŪ is estimated at $150 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
