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1.6M
Following
2.5K
Total Posts
Engagement Rate
0.83%
Avg Likes
13,019
Avg Comments
Mubi is a verified Product/service brand on Instagram, tracked in the InstME index with 1.6M followers. Mubi has shared 13,597 posts to date, currently around 2 posts a week. Engagement runs at 0.83%, or about 13,019 likes and 86 comments per post.
The Product/service account Mubi has posted 13,597 times on Instagram and drawn 1.6M followers.
On average, Mubi's posts earn 13,019 likes and 86 comments, about one interaction per 120 followers.
One comment lands for every 152 likes, which reads as an audience that mostly engages through likes.
Mubi maintains a rhythm of about one post per week.
The account follows just 2,512 others against 1.6M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$5,500–$10,000
Based on 1.6M followers and a 0.83% engagement rate, a single sponsored post by Mubi is worth an estimated $5,500–$10,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Product/service
| Metric | Mubi | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 1.02% |
| Average likes | 13,019 | 25,711 |
| Average comments | 86 | 376 |
| Posts per week | 1.74 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Mubi is a verified product/service brand on Instagram, with 1.6M followers.
Mubi has 1,572,704 followers on Instagram (1.6M) as of Jul 15, 2026.
Mubi's engagement rate is 0.83%, calculated from average likes and comments per post relative to followers.
Posts by Mubi average 13,019 likes and 86 comments.
Mubi posts about 2 times per week on average.
Mubi is registered as a business account on Instagram and is verified.
Mubi is categorized as a product/service account in the InstME index, based on the profile's bio and Instagram category across 13,597 posts.
Yes. Mubi carries the blue verified badge on Instagram.
A sponsored post from Mubi is estimated at $5,500 to $10,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
13,597
86
Posts / Week
1.74
Growth Score
16.6 / 100
Follower Ratio
626.1×
Engagement
0.18%