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Milligram runs a verified Art brand account based in Australia with 42.2K followers on Instagram. The account posts mainly around art and home & diy topics. The account has published 3,695 posts, currently less than one post a week. Typical posts draw 234 likes and 15 comments, putting engagement at 0.59%.
Milligramstore is an Art account whose 3,695 posts have grown a following of 42.2K on Instagram.
Benchmarked against 16,888 Art accounts with 10K–100K followers, Milligramstore posts a 0.59% engagement rate that is below the median of 1.88%.
One comment lands for every 15 likes, which reads as an unusually discussion-heavy audience.
Posting frequency for Milligramstore sits at less than one post per week.
Milligramstore comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$150–$270
Based on 42.2K followers and a 0.59% engagement rate, a single sponsored post by Milligramstore is worth an estimated $150–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Milligramstore | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 1.88% |
| Average likes | 234 | 419 |
| Average comments | 15 | 25 |
| Posts per week | 0.4 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Milligramstore | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 0.63% |
| Average likes | 234 | 147 |
| Average comments | 15 | 9 |
| Posts per week | 0.4 | 0.71 |
Median values from 195 Art accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
Milligram is a verified art brand based in Australia on Instagram, with 42.2K followers.
Milligram posts on Instagram as @milligramstore.
Milligram has 42,248 followers on Instagram (42.2K) as of Sep 7, 2026.
Milligram's engagement rate is 0.59%, calculated from average likes and comments per post relative to followers. That is below the median of 1.88% for Art accounts with 10K–100K followers in the InstME index.
Posts by Milligram average 234 likes and 15 comments.
Milligram posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Milligram's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Milligram is registered as a business account on Instagram and is verified.
Milligram is categorized as an art and home & diy account in the InstME index, based on the profile's bio and Instagram category across 3,695 posts.
Avg Comments
15
More women than men · mostly 18–34
Typical for Art creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
Secondary: Home & DIY
Engagement
0%
Milligram's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Milligram carries the blue verified badge on Instagram.
A sponsored post from Milligram is estimated at $150 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.