The Art of Linen.
Outreach This Creator For FreeReaching 82.7K followers on Instagram, Hale Mercantile is an Art brand based in Australia. Hale Mercantile has shared 332 posts to date, currently around 8 posts a week. Posts average 9 likes and 0 comments, an engagement rate of 0.01%.
On Instagram, Halemercantile runs an Art account that has published 332 posts and gathered 82.7K followers.
Halemercantile has an engagement rate of 0.01%, which is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers, based on 16,888 accounts in the InstME index.
Over recent weeks, Halemercantile has published about 8 posts per week, more than one per day.
InstME estimates 45% of Halemercantile's followers are low-quality or inactive, for an audience-quality score of 46/100, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$290–$540
Based on 82.7K followers and a 0.01% engagement rate, a single sponsored post by Halemercantile is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Halemercantile | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.88% |
| Average likes | 9 | 419 |
| Average comments | 0 | 25 |
| Posts per week | 7.66 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Halemercantile | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.63% |
| Average likes | 9 | 147 |
| Average comments | 0 | 9 |
| Posts per week | 7.66 | 0.71 |
Median values from 195 Art accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 26, 2026
Hale Mercantile is a art brand based in Australia on Instagram, with 82.7K followers.
Hale Mercantile posts on Instagram as @halemercantile.
Hale Mercantile has 82,660 followers on Instagram (82.7K) as of Sep 26, 2026.
Hale Mercantile's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers in the InstME index.
Posts by Hale Mercantile average 9 likes and 0 comments.
Hale Mercantile posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 45% of Hale Mercantile's followers are low-quality or inactive, giving an audience-quality score of 46/100.
Hale Mercantile is registered as a business account on Instagram.
Hale Mercantile is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 332 posts.
Total Posts
332
Avg Comments
0
More women than men · mostly 18–34
Typical for Art creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
Engagement
0.01%
Hale Mercantile's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Hale Mercantile is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
