Followers
10K
Following
139
Total Posts
Engagement Rate
1.17%
Avg Likes
112
Avg Comments
Reaching 10K followers on Instagram, McCormick & Company is a verified Food brand. The account has published 827 posts, currently around 2 posts a week. Engagement runs at 1.17%, or about 112 likes and 5 comments per post.
With 10K followers across 827 posts, Mccormickcorp is one of the Food accounts tracked in the InstME index.
Mccormickcorp records a 1.17% engagement rate, below the median of 2.81% for the 4,339 Food accounts with 1K–10K followers tracked in the InstME index.
Followers leave about one comment for every 23 likes, a healthy amount of conversation.
Video posts from Mccormickcorp average 4K views, about 40% follower reach per post.
Mccormickcorp currently publishes about 2 posts per week.
InstME's checks rate Mccormickcorp's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$41–$76
Based on 10K followers and a 1.17% engagement rate, a single sponsored post by Mccormickcorp is worth an estimated $41–$76. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mccormickcorp | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 2.81% |
| Average likes | 112 | 86 |
| Average comments | 5 | 6 |
| Posts per week | 2.04 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 23, 2026
McCormick & Company is a verified food brand on Instagram, with 10K followers.
McCormick & Company posts on Instagram as @mccormickcorp.
McCormick & Company has 9,996 followers on Instagram (10K) as of Aug 23, 2026.
McCormick & Company's engagement rate is 1.17%, calculated from average likes and comments per post relative to followers. That is below the median of 2.81% for Food accounts with 1K–10K followers in the InstME index.
Posts by McCormick & Company average 112 likes and 5 comments.
McCormick & Company posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of McCormick & Company's followers are low-quality or inactive, giving an audience-quality score of 100/100.
McCormick & Company is registered as a business account on Instagram and is verified.
827
5
Avg Views
4,002
Posts / Week
2.04
Growth Score
23.4 / 100
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.31%
McCormick & Company is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 827 posts.
Yes. McCormick & Company carries the blue verified badge on Instagram.
A sponsored post from McCormick & Company is estimated at $41 to $76. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
