Klaviyo is the CRM built for B2C brands. With your data all in one place, you can know, engage, and grow your audience like never before.
Klaviyo runs a verified Product/service brand account based in United States with 42.7K followers on Instagram. To date Klaviyo has posted 652 times, currently around 4 posts a week. Posts average 40 likes and 3 comments, an engagement rate of 0.1%.
Counting 42.7K followers and 652 posts, Klaviyo sits in the InstME index as a Product/service account.
An engagement rate of 0.1% puts Klaviyo in the bottom 3% for accounts with 10K–100K followers tracked by InstME.
Roughly one in 15 likes comes with a comment, an unusually discussion-heavy audience.
Video content from Klaviyo draws about 673.6 views.
Lately Klaviyo has been publishing about 4 posts per week.
Audience-quality analysis puts Klaviyo at 64/100; roughly 30% of followers look low-quality or inactive, a solid result.
Estimated sponsored-post value
$150–$280
Based on 42.7K followers and a 0.1% engagement rate, a single sponsored post by Klaviyo is worth an estimated $150–$280. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Product/service
| Metric | Klaviyo | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.45% |
| Average likes | 40 | 339 |
| Average comments | 3 | 18 |
| Posts per week | 3.79 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Klaviyo | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.9% |
| Average likes | 40 | 193 |
| Average comments | 3 | 10 |
| Posts per week | 3.79 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 26, 2026
Klaviyo is a verified product/service brand based in United States on Instagram, with 42.7K followers.
Klaviyo has 42,678 followers on Instagram (42.7K) as of Mar 26, 2026.
Klaviyo's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers.
Posts by Klaviyo average 40 likes and 3 comments.
Klaviyo posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 30% of Klaviyo's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Klaviyo is registered as a business account on Instagram and is verified.
Klaviyo is categorized as a product/service account in the InstME index, based on the profile's bio and Instagram category across 652 posts.
Klaviyo's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
3
Engagement
0.03%
Yes. Klaviyo carries the blue verified badge on Instagram.
A sponsored post from Klaviyo is estimated at $150 to $280. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
