Editorial manicurist and founder of the JINsoon Spas and JINsoon Nail Lacquer. Follow @JINsoon
Followers
148.4K
Following
963
Total Posts
Engagement Rate
0.21%
Avg Likes
306
Avg Comments
Jin Soon Choi is a verified Beauty creator on Instagram, tracked in the InstME index with 148.4K followers. Its posts sit across beauty and tech. To date Jin Soon Choi has posted 1,670 times, currently less than one post a week. Typical posts draw 306 likes and 7 comments, putting engagement at 0.21%.
Counting 148.4K followers and 1,670 posts, Jinsoonchoi sits in the InstME index as a Beauty account.
Benchmarked against 1,553 Beauty accounts with 100K–1M followers, Jinsoonchoi posts a 0.21% engagement rate that is below the median of 0.47%.
Roughly one in 44 likes comes with a comment, a healthy amount of conversation.
Jinsoonchoi maintains a rhythm of less than one post per week.
With 148.4K followers but only 963 accounts followed back, Jinsoonchoi shows the ratio of a well-established account.
Estimated sponsored-post value
$520–$960
Based on 148.4K followers and a 0.21% engagement rate, a single sponsored post by Jinsoonchoi is worth an estimated $520–$960. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Jinsoonchoi | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.47% |
| Average likes | 306 | 1,059 |
| Average comments | 7 | 46 |
| Posts per week | 0.92 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Jin Soon Choi is a verified beauty creator on Instagram, with 148.4K followers.
Jin Soon Choi posts on Instagram as @jinsoonchoi.
Jin Soon Choi has 148,376 followers on Instagram (148.4K) as of Jul 15, 2026.
Jin Soon Choi's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Jin Soon Choi average 306 likes and 7 comments.
Jin Soon Choi posts less than once a week on average.
Jin Soon Choi is registered as a creator account on Instagram and is verified.
Jin Soon Choi is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 1,670 posts.
Yes. Jin Soon Choi carries the blue verified badge on Instagram.
1,670
7
Posts / Week
0.92
Growth Score
4.2 / 100
Follower Ratio
154.1×
Engagement
0.06%
A sponsored post from Jin Soon Choi is estimated at $520 to $960. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
