As seen on your FYP @culted @radstudios
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45.2K
Following
1K
Total Posts
Engagement Rate
2.08%
Avg Likes
935
Avg Comments
XO runs a Media/news company brand account with 45.2K followers on Instagram. To date XO has posted 1,890 times, currently around 28 posts a week. Typical posts draw 935 likes and 7 comments, putting engagement at 2.08%.
Itsxo is a Media/news company account on Instagram with 45.2K followers and 1,890 published posts.
Itsxo's average post pulls 935 likes and 7 comments, roughly one interaction per 48 followers.
Comments arrive at about one per 134 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages about 28 posts per week, more than one per day.
Estimated sponsored-post value
$330–$610
Based on 45.2K followers and a 2.08% engagement rate, a single sponsored post by Itsxo is worth an estimated $330–$610. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Media/news company
| Metric | Itsxo | Cohort median |
|---|---|---|
| Engagement rate | 2.08% | 1.45% |
| Average likes | 935 | 339 |
| Average comments | 7 | 18 |
| Posts per week | 28.17 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
XO is a media/news company brand on Instagram, with 45.2K followers.
XO posts on Instagram as @itsxo.
XO has 45,202 followers on Instagram (45.2K) as of Jul 11, 2026.
XO's engagement rate is 2.08%, calculated from average likes and comments per post relative to followers.
Posts by XO average 935 likes and 7 comments.
XO posts about 28 times per week on average.
XO is registered as a business account on Instagram.
XO is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 1,890 posts.
A sponsored post from XO is estimated at $330 to $610. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,890
7
Posts / Week
28.17
Growth Score
41.6 / 100
Follower Ratio
44.3×
Engagement
0.01%
