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13.5K
Following
72
Total Posts
Engagement Rate
1.95%
Avg Likes
262
Avg Comments
On Instagram, PRETTY BASIC is a Fashion creator with an audience of 13.5K. Content spans fashion and tech. The account has published 473 posts, currently around 4 posts a week. Engagement runs at 1.95%, or about 262 likes and 1 comments per post.
With 13.5K followers across 473 posts, Its.prettybasic is one of the Fashion accounts tracked in the InstME index.
Against 7,395 Fashion accounts with 10K–100K followers in the InstME index, Its.prettybasic's 1.95% engagement rate lands above the median of 1.09%.
The audience comments once per 197 likes on average, an audience that mostly engages through likes.
Its.prettybasic's videos draw about 12.3K views each, around 91% of its followers per post.
Its.prettybasic's recent cadence works out to about 4 posts per week.
Its.prettybasic keeps its following list short (72) relative to 13.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$92–$170
Based on 13.5K followers and a 1.95% engagement rate, a single sponsored post by Its.prettybasic is worth an estimated $92–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Tech
| Metric | Its.prettybasic | Cohort median |
|---|---|---|
| Engagement rate | 1.95% | 1.09% |
| Average likes | 262 | 243 |
| Average comments | 1 | 19 |
| Posts per week | 3.82 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
PRETTY BASIC is a fashion creator on Instagram, with 13.5K followers.
PRETTY BASIC posts on Instagram as @its.prettybasic.
PRETTY BASIC has 13,502 followers on Instagram (13.5K) as of Jul 16, 2026.
PRETTY BASIC's engagement rate is 1.95%, calculated from average likes and comments per post relative to followers. That is above the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by PRETTY BASIC average 262 likes and 1 comments.
PRETTY BASIC posts about 4 times per week on average.
PRETTY BASIC is registered as a creator account on Instagram.
PRETTY BASIC is categorized as a fashion and tech account in the InstME index, based on the profile's bio and Instagram category across 473 posts.
A sponsored post from PRETTY BASIC is estimated at $92 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
473
1
Avg Views
12,309
Posts / Week
3.82
Growth Score
39 / 100
Engagement
4.81%
