Inform is a verified Home & DIY brand based in United States, with 20.8K followers on Instagram. Content spans home & diy and business. To date Inform has posted 1,944 times, currently less than one post a week. Typical posts draw 241 likes and 7 comments, putting engagement at 1.19%.
Informinteriors's Instagram presence spans 1,944 posts and 20.8K followers, profiling it as a Home & DIY account.
For Home & DIY accounts with 10K–100K followers, Informinteriors's 1.19% engagement rate is above the median of 0.75%, a read from 1,345 accounts in the InstME index.
The audience comments once per 34 likes on average, a healthy amount of conversation.
Informinteriors's recent cadence works out to less than one post per week.
Estimated sponsored-post value
$87–$160
Based on 20.8K followers and a 1.19% engagement rate, a single sponsored post by Informinteriors is worth an estimated $87–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Business
| Metric | Informinteriors | Cohort median |
|---|---|---|
| Engagement rate | 1.19% | 0.75% |
| Average likes | 241 | 200 |
| Average comments | 7 | 9 |
| Posts per week | 0.13 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Informinteriors | Cohort median |
|---|---|---|
| Engagement rate | 1.19% | 0.55% |
| Average likes | 241 | 132 |
| Average comments | 7 | 7 |
| Posts per week | 0.13 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
Inform is a verified home & diy brand based in United States on Instagram, with 20.8K followers.
Inform posts on Instagram as @informinteriors.
Inform has 20,821 followers on Instagram (20.8K) as of Sep 16, 2026.
Inform's engagement rate is 1.19%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Inform average 241 likes and 7 comments.
Inform posts less than once a week on average.
Inform is registered as a business account on Instagram and is verified.
Inform is categorized as a home & diy and business account in the InstME index, based on the profile's bio and Instagram category across 1,944 posts.
Connecting interior designers, architects & design enthusiasts with the world's best home products since 1963.
Outreach This Creator For FreeTotal Posts
1,944
Avg Comments
7
58.3K
Engagement
89.16%
Inform's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Inform carries the blue verified badge on Instagram.
A sponsored post from Inform is estimated at $87 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.