We like watches. A lot. Est. 2008 by @benclymer Follow our team: @jestacey @thjeffreys @markkauzlarich @tantantalum @malaikamc @dave.wavvy @ahoffez
hodinkee.comFollowers
1.1M
Following
1.6K
Total Posts
Engagement Rate
0.21%
Avg Likes
2,264
Avg Comments
With 1.1M followers across 15,259 posts, Hodinkee is one of the Tech accounts tracked in the InstME index.
Compared with 458 other Tech accounts with over 1M followers in the InstME index, Hodinkee's 0.21% engagement rate is in the bottom quarter (median: 1.01%).
The comment-to-like ratio works out to one comment per 129 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 12 posts per week — more than one per day.
The account follows just 1,563 others against 1.1M followers — a ratio typical of established creators and brands.
| Metric | Hodinkee | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 1.01% |
| Average likes | 2,264 | 20,515 |
| Average comments | 18 | 371 |
| Posts per week | 12.02 | 0.98 |
Median values from 458 Tech accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Hodinkee has 1,111,897 followers on Instagram (1.1M) as of Jul 15, 2026.
Hodinkee's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.01%) for Tech accounts with over 1M followers in the InstME index.
Posts by Hodinkee average 2,264 likes and 18 comments.
Hodinkee posts about 12 times per week on average.
Hodinkee is registered as a business account on Instagram and is verified.
15,259
18
Avg Views
0
Posts / Week
12.02
Growth Score
4.2 / 100
Followers
3.2M
Engagement
0.05%
