Sales Director at Gordon Murray Automotive. All views are my own and may not reflect those of my employer.
Outreach This Creator For FreeFollowers
10.4K
Following
1.5K
Total Posts
Engagement Rate
5.91%
Avg Likes
595
Avg Comments
Henry Winkworth-Smith runs a Business brand account with 10.4K followers on Instagram. Its posts sit across business and automotive. Henry Winkworth-Smith has shared 586 posts to date, currently less than one post a week. Engagement runs at 5.91%, or about 595 likes and 22 comments per post.
Hjw_s is a Business account whose 586 posts have grown a following of 10.4K on Instagram.
Benchmarked against 5,335 Business accounts with 10K–100K followers, Hjw_s posts a 5.91% engagement rate that is in the top quarter (median: 1.46%).
One comment lands for every 27 likes, which reads as a healthy amount of conversation.
Lately Hjw_s has been publishing less than one post per week.
Estimated sponsored-post value
$150–$270
Based on 10.4K followers and a 5.91% engagement rate, a single sponsored post by Hjw_s is worth an estimated $150–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Automotive
| Metric | Hjw_s | Cohort median |
|---|---|---|
| Engagement rate | 5.91% | 1.46% |
| Average likes | 595 | 334 |
| Average comments | 22 | 22 |
| Posts per week | 0.2 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Henry Winkworth-Smith is a business brand on Instagram, with 10.4K followers.
Henry Winkworth-Smith posts on Instagram as @hjw_s.
Henry Winkworth-Smith has 10,432 followers on Instagram (10.4K) as of Aug 11, 2026.
Henry Winkworth-Smith's engagement rate is 5.91%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Henry Winkworth-Smith average 595 likes and 22 comments.
Henry Winkworth-Smith posts less than once a week on average.
Henry Winkworth-Smith is registered as a business account on Instagram.
Henry Winkworth-Smith is categorized as a business and automotive account in the InstME index, based on the profile's bio and Instagram category across 586 posts.
586
22
Posts / Week
0.2
Growth Score
100 / 100
Last Post
3 months ago
Engagement
3.3%
A sponsored post from Henry Winkworth-Smith is estimated at $150 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
