Celebrate the game that brings us together 🔥 With Heineken & the UEFA Champions League, fans have more friends 🍻⚽
Followers
82.6K
Following
261
Total Posts
Engagement Rate
0.11%
Avg Likes
83
Avg Comments
Reaching 82.6K followers on Instagram, Heineken South Africa is a verified Product/service brand. The account has published 749 posts, currently around 2 posts a week. Posts average 83 likes and 4 comments, an engagement rate of 0.11%.
On Instagram, Heineken_sa runs a Product/service account that has published 749 posts and gathered 82.6K followers.
Posts by Heineken_sa tend to gather 83 likes and 4 comments, about one interaction per 951 followers.
At one comment per 22 likes, the ratio points to a healthy amount of conversation.
On average, Heineken_sa's video content earns 5.4K views.
In recent weeks Heineken_sa has kept to about 2 posts per week.
Heineken_sa follows only 261 accounts while being followed by 82.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$290–$540
Based on 82.6K followers and a 0.11% engagement rate, a single sponsored post by Heineken_sa is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Product/service
| Metric | Heineken_sa | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.45% |
| Average likes | 83 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 2.35 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Heineken South Africa is a verified product/service brand on Instagram, with 82.6K followers.
Heineken South Africa posts on Instagram as @heineken_sa.
Heineken South Africa has 82,645 followers on Instagram (82.6K) as of Jul 13, 2026.
Heineken South Africa's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers.
Posts by Heineken South Africa average 83 likes and 4 comments.
Heineken South Africa posts about 2 times per week on average.
Heineken South Africa is registered as a business account on Instagram and is verified.
Heineken South Africa is categorized as a product/service account in the InstME index, based on the profile's bio and Instagram category across 749 posts.
Yes. Heineken South Africa carries the blue verified badge on Instagram.
749
4
Avg Views
5,382
Posts / Week
2.35
Growth Score
2.2 / 100
Engagement
0.18%
A sponsored post from Heineken South Africa is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
