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Hearst Magazines is a verified Publisher brand, with 13.7K followers on Instagram. The account has published 1,753 posts, currently around 4 posts a week. Typical posts draw 195 likes and 41 comments, putting engagement at 1.72%.
Hearstmagazines's Instagram presence spans 1,753 posts and 13.7K followers, profiling it as a Publisher account.
Hearstmagazines's engagement rate of 1.72% places it about average within the 10K–100K followers cohort tracked by InstME.
For roughly every 5 likes there is one comment, an unusually discussion-heavy audience.
Hearstmagazines keeps a posting cadence of about 4 posts per week.
Quality checks give Hearstmagazines 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$82–$150
Based on 13.7K followers and a 1.72% engagement rate, a single sponsored post by Hearstmagazines is worth an estimated $82–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Publisher
| Metric | Hearstmagazines | Cohort median |
|---|---|---|
| Engagement rate | 1.72% | 1.45% |
| Average likes | 195 | 339 |
| Average comments | 41 | 18 |
| Posts per week | 3.82 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Hearst Magazines is a verified publisher brand on Instagram, with 13.7K followers.
Hearst Magazines posts on Instagram as @hearstmagazines.
Hearst Magazines has 13,670 followers on Instagram (13.7K) as of Jul 16, 2026.
Hearst Magazines's engagement rate is 1.72%, calculated from average likes and comments per post relative to followers.
Posts by Hearst Magazines average 195 likes and 41 comments.
Hearst Magazines posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Hearst Magazines's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Hearst Magazines is registered as a business account on Instagram and is verified.
Hearst Magazines is categorized as a publisher account in the InstME index, based on the profile's bio and Instagram category across 1,753 posts.
Total Posts
1,753
Avg Comments
41
Engagement
3.91%
Yes. Hearst Magazines carries the blue verified badge on Instagram.
A sponsored post from Hearst Magazines is estimated at $82 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.