The #1 Dermatologist Recommended Brand
Followers
73.5K
Following
198
Total Posts
Engagement Rate
0.11%
Avg Likes
73
Avg Comments
With 73.5K followers across 283 posts, Headandshoulders is one of the Beauty accounts tracked in the InstME index.
Headandshoulders has an engagement rate of 0.11%, which is in the bottom quarter (median: 0.85%) for Beauty accounts with 10K–100K followers, based on 1,753 accounts in the InstME index.
Followers leave about one comment for every 13 likes — an unusually discussion-heavy audience.
Headandshoulders currently publishes less than one post per week.
The account follows just 198 others against 73.5K followers — a ratio typical of established creators and brands.
| Metric | Headandshoulders | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.85% |
| Average likes | 73 | 180 |
| Average comments | 5 | 15 |
| Posts per week | 0.61 | 0.45 |
Median values from 1,753 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Headandshoulders has 73,472 followers on Instagram (73.5K) as of Jul 15, 2026.
Headandshoulders's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.85%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Headandshoulders average 73 likes and 5 comments.
Headandshoulders posts less than once a week on average.
Headandshoulders is registered as a business account on Instagram and is verified.
283
5
Avg Views
0
Posts / Week
0.61
Growth Score
2.2 / 100
215.7K
Engagement
0.04%
