Let’s RIDE. Since 1903. Some of the motorcycles and accessories shown on this account may not be street legal or sold by H-D.
h-d.com/social-linksFollowers
5.7M
Following
1.4K
Total Posts
Engagement Rate
0.3%
Avg Likes
17,271
Avg Comments
With 5.7M followers across 5,484 posts, Harleydavidson is one of the business accounts tracked in the InstME index.
On average, Harleydavidson's posts earn 17,271 likes and 202 comments, about one interaction per 328 followers.
The comment-to-like ratio works out to one comment per 86 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
The account follows just 1,428 others against 5.7M followers — a ratio typical of established creators and brands.
| Metric | Harleydavidson | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 1.04% |
| Average likes | 17,271 | 27,441 |
| Average comments | 202 | 386 |
| Posts per week | 0.92 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 10, 2026
Harleydavidson has 5,737,028 followers on Instagram (5.7M) as of Jul 10, 2026.
Harleydavidson's engagement rate is 0.3%, calculated from average likes and comments per post relative to followers.
Posts by Harleydavidson average 17,271 likes and 202 comments.
Harleydavidson posts less than once a week on average.
Harleydavidson is registered as a business account on Instagram and is verified.
5,484
202
Avg Views
0
Posts / Week
0.92
Growth Score
6 / 100
16.1M
Engagement
0.11%