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Followers
14.4K
Following
10
Total Posts
Engagement Rate
0.17%
Avg Likes
23
Avg Comments
Halfbrick Studios is a verified Content & Apps brand, with 14.4K followers on Instagram. Halfbrick Studios has shared 891 posts to date, currently less than one post a week. Typical posts draw 23 likes and 2 comments, putting engagement at 0.17%.
Halfbrick's Instagram presence spans 891 posts and 14.4K followers, profiling it as a Content & Apps account.
Halfbrick's engagement rate of 0.17% places it in the bottom 6% within the 10K–100K followers cohort tracked by InstME.
The like-to-comment split is roughly 15 to one, indicating an unusually discussion-heavy audience.
On average, Halfbrick's video content earns 197 views.
Over recent weeks, Halfbrick has published less than one post per week.
InstME's audience-quality checks score Halfbrick at 88/100, with an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
Halfbrick follows only 10 accounts while being followed by 14.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$50–$93
Based on 14.4K followers and a 0.17% engagement rate, a single sponsored post by Halfbrick is worth an estimated $50–$93. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Content & Apps
| Metric | Halfbrick | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 1.45% |
| Average likes | 23 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 0.75 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 3, 2026
Halfbrick Studios is a verified content & apps brand on Instagram, with 14.4K followers.
Halfbrick Studios posts on Instagram as @halfbrick.
Halfbrick Studios has 14,350 followers on Instagram (14.4K) as of Apr 3, 2026.
Halfbrick Studios's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers.
Posts by Halfbrick Studios average 23 likes and 2 comments.
Halfbrick Studios posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of Halfbrick Studios's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Halfbrick Studios is registered as a business account on Instagram and is verified.
Halfbrick Studios is categorized as a content & apps account in the InstME index, based on the profile's bio and Instagram category across 891 posts.
891
2
Avg Views
197
Posts / Week
0.75
Growth Score
3.4 / 100
Engagement
2.75%
Yes. Halfbrick Studios carries the blue verified badge on Instagram.
A sponsored post from Halfbrick Studios is estimated at $50 to $93. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
