Professional Haircare powered by The Plant Based Reinforcement Additive for strong & healthy hair. Trusted by Master Colorists and Extension Artists
Outreach This Creator For FreeFollowers
23.4K
Following
1.7K
Total Posts
Engagement Rate
0.13%
Avg Likes
27
Avg Comments
FORMULA 18 Hair is a Beauty creator based in United States. The account has built 23.4K followers on Instagram. To date FORMULA 18 Hair has posted 3,787 times, currently around 4 posts a week. Typical posts draw 27 likes and 4 comments, putting engagement at 0.13%.
F18hair is a Beauty account on Instagram with 23.4K followers and 3,787 published posts.
Benchmarked against 5,414 Beauty accounts with 10K–100K followers, F18hair posts a 0.13% engagement rate that is in the bottom quarter (median: 0.57%).
One comment lands for every 7 likes, which reads as an unusually discussion-heavy audience.
Video content from F18hair draws about 215.7 views.
Posting frequency for F18hair sits at about 4 posts per week.
F18hair comes in at 70/100 for audience quality, with 25% of followers estimated low-quality or inactive, a solid result.
Estimated sponsored-post value
$82–$150
Based on 23.4K followers and a 0.13% engagement rate, a single sponsored post by F18hair is worth an estimated $82–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | F18hair | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.57% |
| Average likes | 27 | 134 |
| Average comments | 4 | 12 |
| Posts per week | 3.65 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | F18hair | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.51% |
| Average likes | 27 | 91 |
| Average comments | 4 | 10 |
| Posts per week | 3.65 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Mar 26, 2026
FORMULA 18 Hair is a beauty creator based in United States on Instagram, with 23.4K followers.
FORMULA 18 Hair posts on Instagram as @f18hair.
FORMULA 18 Hair has 23,436 followers on Instagram (23.4K) as of Mar 26, 2026.
FORMULA 18 Hair's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by FORMULA 18 Hair average 27 likes and 4 comments.
FORMULA 18 Hair posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 25% of FORMULA 18 Hair's followers are low-quality or inactive, giving an audience-quality score of 70/100.
FORMULA 18 Hair is registered as a creator account on Instagram.
FORMULA 18 Hair is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 3,787 posts.
3,787
4
Avg Views
216
Posts / Week
3.65
Growth Score
2.6 / 100
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Engagement
0.69%
FORMULA 18 Hair's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from FORMULA 18 Hair is estimated at $82 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
