Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio runs a verified Food brand account based in United States with 68.2K followers on Instagram. The account has published 3,742 posts, currently less than one post a week. Typical posts draw 79 likes and 8 comments, putting engagement at 0.13%.
As a Food account, Earthandsugar reaches 68.2K followers on Instagram across 3,742 published posts.
Earthandsugar's 0.13% engagement rate is in the bottom quarter (median: 0.75%) among Food accounts with 10K–100K followers, measured across 7,981 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 9 likes, pointing to an unusually discussion-heavy audience.
Lately Earthandsugar has been publishing less than one post per week.
Estimated sponsored-post value
$240–$440
Based on 68.2K followers and a 0.13% engagement rate, a single sponsored post by Earthandsugar is worth an estimated $240–$440. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Earthandsugar | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.75% |
| Average likes | 79 | 177 |
| Average comments | 8 | 10 |
| Posts per week | 0.17 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Earthandsugar | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.68% |
| Average likes | 79 | 140 |
| Average comments | 8 | 8 |
| Posts per week | 0.17 | 0.86 |
Median values from 2,477 Food accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio is a verified food brand based in United States on Instagram, with 68.2K followers.
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio posts on Instagram as @earthandsugar.
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio has 68,244 followers on Instagram (68.2K) as of Jul 9, 2026.
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio average 79 likes and 8 comments.
PB | MIA | EST 2009 Bespoke cakes + modern desserts, with vegan, gluten-free, and sugar-free options. Cafe, party studio, and gift shop!
Outreach This Creator For FreeTotal Posts
3,742
Avg Comments
8
Engagement
10.55%
Avery Claire Wrigglesworth | Lily Hill Farm
@lilyhillcattle
Followers
193.9K
Engagement
10.22%
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio posts less than once a week on average.
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio is registered as a business account on Instagram and is verified.
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,742 posts.
Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio carries the blue verified badge on Instagram.
A sponsored post from Earth and Sugar | Palm Beach Cake Bakery + Dessert Studio is estimated at $240 to $440. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.