The First State’s lifestyle authority for over 60 years. #DelawareToday
Outreach This Creator For FreeFollowers
25.4K
Following
2.1K
Total Posts
Engagement Rate
0.21%
Avg Likes
50
Avg Comments
Delaware Today is a Lifestyle brand, with 25.4K followers on Instagram. The account has published 4,411 posts, currently around 10 posts a week. Engagement runs at 0.21%, or about 50 likes and 4 comments per post.
On Instagram, Delawaretodaymagazine runs a Lifestyle account that has published 4,411 posts and gathered 25.4K followers.
For Lifestyle accounts with 10K–100K followers, Delawaretodaymagazine's 0.21% engagement rate is in the bottom quarter (median: 3.25%), a read from 1,602 accounts in the InstME index.
The audience comments once per 14 likes on average, an unusually discussion-heavy audience.
Delawaretodaymagazine currently publishes about 10 posts per week, more than one per day.
InstME estimates 15% of Delawaretodaymagazine's followers are low-quality or inactive, for an audience-quality score of 82/100, a strong signal of genuine reach.
Estimated sponsored-post value
$89–$160
Based on 25.4K followers and a 0.21% engagement rate, a single sponsored post by Delawaretodaymagazine is worth an estimated $89–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Delawaretodaymagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 3.25% |
| Average likes | 50 | 875 |
| Average comments | 4 | 33 |
| Posts per week | 10.44 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Delaware Today is a lifestyle brand on Instagram, with 25.4K followers.
Delaware Today posts on Instagram as @delawaretodaymagazine.
Delaware Today has 25,360 followers on Instagram (25.4K) as of Jul 15, 2026.
Delaware Today's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Delaware Today average 50 likes and 4 comments.
Delaware Today posts about 10 times per week on average.
InstME's audience-quality analysis estimates about 15% of Delaware Today's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Delaware Today is registered as a business account on Instagram.
Delaware Today is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 4,411 posts.
4,411
4
Posts / Week
10.44
Growth Score
4.2 / 100
ER Rank
19th
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
0.33%
A sponsored post from Delaware Today is estimated at $89 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
