Unlocking a love of beauty in all ages, all faces. Join the Cult. ✨
linktr.ee/cultbeautyFollowers
1.6M
Following
2.6K
Total Posts
Engagement Rate
0.02%
Avg Likes
324
Avg Comments
Cultbeauty has built an audience of 1.6M followers on Instagram over 11,058 posts as a Beauty account.
Cultbeauty has an engagement rate of 0.02%, which is in the bottom quarter (median: 0.44%) for Beauty accounts with over 1M followers, based on 183 accounts in the InstME index.
Followers leave about one comment for every 46 likes — a healthy amount of conversation.
Cultbeauty currently publishes about 6 posts per week.
The account follows just 2,591 others against 1.6M followers — a ratio typical of established creators and brands.
| Metric | Cultbeauty | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.44% |
| Average likes | 324 | 10,836 |
| Average comments | 7 | 288 |
| Posts per week | 6.02 | 2.63 |
Median values from 183 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Cultbeauty has 1,614,767 followers on Instagram (1.6M) as of Jul 15, 2026.
Cultbeauty's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.44%) for Beauty accounts with over 1M followers in the InstME index.
Posts by Cultbeauty average 324 likes and 7 comments.
Cultbeauty posts about 6 times per week on average.
Cultbeauty is registered as a business account on Instagram and is verified.
11,058
7
Avg Views
0
Posts / Week
6.02
Growth Score
0.4 / 100
Engagement
0.28%
