@
BrandFood & beverage
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coca-cola.com/br/ptAudience
Browse top profilesFollowers
2.5M
Following
0
Total Posts
Engagement & Performance
Engagement Rate
2.14%
Avg Likes
52,417
Avg Comments
What the numbers say about @cocacola_br
@cocacola_br is a Food account on Instagram with 2.5M followers and 2,750 published posts.
@cocacola_br has an engagement rate of 2.14%, which is above the median of 1% for Food accounts with over 1M followers, based on 148 accounts in the InstME index.
Followers leave about one comment for every 85 likes — an audience that mostly engages through likes.
@cocacola_br currently publishes about 20 posts per week — more than one per day.
@cocacola_br vs similar accounts
| Metric | @cocacola_br | Cohort median |
|---|---|---|
| Engagement rate | 2.14% | 1% |
| Average likes | 52,417 | 18,542 |
| Average comments | 614 | 291 |
| Posts per week | 20.1 | 0.73 |
Median values from 148 Food accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 10, 2026
How @cocacola_br's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @cocacola_br: (52,417 avg likes + 614 avg comments) ÷ 2,476,915 followers × 100 ≈ 2.14%.
Frequently asked questions about @cocacola_br
How many followers does @cocacola_br have?
@cocacola_br has 2,476,915 followers on Instagram (2.5M) as of Jul 10, 2026.
What is @cocacola_br's engagement rate?
@cocacola_br's engagement rate is 2.14%, calculated from average likes and comments per post relative to followers. That is above the median of 1% for Food accounts with over 1M followers in the InstME index.
How many likes does @cocacola_br average per post?
Posts by @cocacola_br average 52,417 likes and 614 comments.
How often does @cocacola_br post on Instagram?
@cocacola_br posts about 20 times per week on average.
Is @cocacola_br a business or creator account?
@cocacola_br is registered as a business account on Instagram and is verified.
