Leading construction software platform for 20+ years. Run the job. Build with Confidence. 💪
Outreach This Creator For FreeFollowers
39.6K
Following
4.8K
Total Posts
Engagement Rate
0.12%
Avg Likes
46
Avg Comments
On Instagram, Buildertrend is a Software company brand with an audience of 39.6K. To date Buildertrend has posted 1,495 times, currently around 1 post a week. Posts average 46 likes and 3 comments, an engagement rate of 0.12%.
Tracked in the InstME index, Buildertrend is a Software company account with 39.6K followers and a back catalogue of 1,495 posts.
For accounts with 10K–100K followers, Buildertrend's 0.12% engagement rate reads as in the bottom 13% in the InstME index.
At one comment per 15 likes, the ratio points to an unusually discussion-heavy audience.
Video posts from Buildertrend average 1.1K views.
Over recent weeks, Buildertrend has published about one post per week.
InstME estimates 25% of Buildertrend's followers are low-quality or inactive, for an audience-quality score of 70/100, a solid result.
Estimated sponsored-post value
$140–$260
Based on 39.6K followers and a 0.12% engagement rate, a single sponsored post by Buildertrend is worth an estimated $140–$260. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Software company
| Metric | Buildertrend | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 1.45% |
| Average likes | 46 | 339 |
| Average comments | 3 | 18 |
| Posts per week | 1.38 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Buildertrend is a software company brand on Instagram, with 39.6K followers.
Buildertrend has 39,605 followers on Instagram (39.6K) as of Apr 7, 2026.
Buildertrend's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers.
Posts by Buildertrend average 46 likes and 3 comments.
Buildertrend posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 25% of Buildertrend's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Buildertrend is registered as a business account on Instagram.
Buildertrend is categorized as a software company account in the InstME index, based on the profile's bio and Instagram category across 1,495 posts.
A sponsored post from Buildertrend is estimated at $140 to $260. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,495
3
Avg Views
1,077
Posts / Week
1.38
Growth Score
2.4 / 100
Engagement
0.06%
