Profilo ufficiale di BMW Italia. Piacere di Guidare.
Followers
333.8K
Following
90
Total Posts
Engagement Rate
0.44%
Avg Likes
1,444
Avg Comments
Reaching 333.8K followers on Instagram, BMW Italia is a verified Automotive brand. To date BMW Italia has posted 1,899 times, currently around 1 post a week. Engagement runs at 0.44%, or about 1,444 likes and 23 comments per post.
Bmwitalia shows up in the InstME index as an Automotive account, 333.8K followers, 1,899 posts.
For Automotive accounts with 100K–1M followers, Bmwitalia's 0.44% engagement rate is below the median of 1.12%, a read from 1,181 accounts in the InstME index.
The like-to-comment split is roughly 63 to one, indicating an audience that mostly engages through likes.
Bmwitalia's recent cadence works out to about one post per week.
Bmwitalia follows only 90 accounts while being followed by 333.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,200–$2,200
Based on 333.8K followers and a 0.44% engagement rate, a single sponsored post by Bmwitalia is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Bmwitalia | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 1.12% |
| Average likes | 1,444 | 2,576 |
| Average comments | 23 | 48 |
| Posts per week | 1.08 | 1.12 |
Median values from 1,181 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
BMW Italia is a verified automotive brand on Instagram, with 333.8K followers.
BMW Italia posts on Instagram as @bmwitalia.
BMW Italia has 333,846 followers on Instagram (333.8K) as of Jul 10, 2026.
BMW Italia's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers. That is below the median of 1.12% for Automotive accounts with 100K–1M followers in the InstME index.
Posts by BMW Italia average 1,444 likes and 23 comments.
BMW Italia posts about 1 time per week on average.
BMW Italia is registered as a business account on Instagram and is verified.
BMW Italia is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 1,899 posts.
Yes. BMW Italia carries the blue verified badge on Instagram.
1,899
23
Posts / Week
1.08
Growth Score
8.8 / 100
Follower Ratio
3709.4×
Engagement
22.52%
A sponsored post from BMW Italia is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
