@billboardcharts @billboardlatin @billboardhiphop @billboardcountry @billboarddance @shopbillboard @billboardfamily @billboardontherecord link👇
linkin.bio/billboardFollowers
17.7M
Following
2.5K
Total Posts
Engagement Rate
0.07%
Avg Likes
13,116
Avg Comments
With 17.7M followers across 44,177 posts, Billboard is one of the Parenting accounts tracked in the InstME index.
Compared with 156 other Parenting accounts with over 1M followers in the InstME index, Billboard's 0.07% engagement rate is in the bottom quarter (median: 1.58%).
The comment-to-like ratio works out to one comment per 103 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 10 posts per week — more than one per day.
The account follows just 2,508 others against 17.7M followers — a ratio typical of established creators and brands.
| Metric | Billboard | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.58% |
| Average likes | 13,116 | 30,222 |
| Average comments | 127 | 482 |
| Posts per week | 10.47 | 0.64 |
Median values from 156 Parenting accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 23, 2026
Billboard has 17,730,999 followers on Instagram (17.7M) as of Apr 23, 2026.
Billboard's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.58%) for Parenting accounts with over 1M followers in the InstME index.
Posts by Billboard average 13,116 likes and 127 comments.
Billboard posts about 10 times per week on average.
Billboard is registered as a business account on Instagram and is verified.
44,177
127
Avg Views
0
Posts / Week
10.47
Growth Score
1.4 / 100
Engagement
0.42%
