Anthem Blue Cross Blue Shield is a verified Health brand on Instagram, tracked in the InstME index with 13.4K followers. To date Anthem Blue Cross Blue Shield has posted 324 times, currently around 9 posts a week. Engagement runs at 0.31%, or about 40 likes and 2 comments per post.
Counting 13.4K followers and 324 posts, Anthembcbs sits in the InstME index as a Health account.
Compared with 1,016 other Health accounts with 10K–100K followers in the InstME index, Anthembcbs's 0.31% engagement rate is below the median of 0.58%.
Followers weigh in with a comment about every 24 likes, a healthy amount of conversation.
Recent posting activity averages about 9 posts per week, more than one per day.
With 13.4K followers but only 78 accounts followed back, Anthembcbs shows the ratio of a well-established account.
Estimated sponsored-post value
$47–$87
Based on 13.4K followers and a 0.31% engagement rate, a single sponsored post by Anthembcbs is worth an estimated $47–$87. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Health creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Health
| Metric | Anthembcbs | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 0.58% |
| Average likes | 40 | 136 |
| Average comments | 2 | 10 |
| Posts per week | 9.3 | 0.52 |
Median values from 1,016 Health accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 23, 2026
Anthem Blue Cross Blue Shield is a verified health brand on Instagram, with 13.4K followers.
Anthem Blue Cross Blue Shield posts on Instagram as @anthembcbs.
Anthem Blue Cross Blue Shield has 13,404 followers on Instagram (13.4K) as of Aug 23, 2026.
Anthem Blue Cross Blue Shield's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers. That is below the median of 0.58% for Health accounts with 10K–100K followers in the InstME index.
Posts by Anthem Blue Cross Blue Shield average 40 likes and 2 comments.
Anthem Blue Cross Blue Shield posts about 9 times per week on average.
Anthem Blue Cross Blue Shield is registered as a business account on Instagram and is verified.
Anthem Blue Cross Blue Shield is categorized as a health account in the InstME index, based on the profile's bio and Instagram category across 324 posts.
Avg Comments
2
Engagement
0.01%
Yes. Anthem Blue Cross Blue Shield carries the blue verified badge on Instagram.
A sponsored post from Anthem Blue Cross Blue Shield is estimated at $47 to $87. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
