The “steakhouse” of burger joints, home of the original Gruyère-loaded 5 Napkin Burger 🍔 📍630 9th Ave 📍2315 Broadway (& 5 Napkin Sushi)
Outreach This Creator For FreeFollowers
44.3K
Following
2K
Total Posts
Engagement Rate
0.04%
Avg Likes
20
Avg Comments
5 Napkin Burger runs a Food brand account based in United States with 44.3K followers on Instagram. The account posts mainly around food and home & diy topics. To date 5 Napkin Burger has posted 3,863 times, currently around 2 posts a week. Typical posts draw 20 likes and 0 comments, putting engagement at 0.04%.
5napkinburger has built an audience of 44.3K followers on Instagram over 3,863 posts as a Food account.
Among 7,981 Food accounts with 10K–100K followers in the InstME index, 5napkinburger's 0.04% engagement rate comes in in the bottom quarter (median: 0.75%).
5napkinburger's videos average 1.6K views per post.
5napkinburger maintains a rhythm of about one post per week.
5napkinburger's audience-quality score is 46/100, with 45% of followers looking low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$160–$290
Based on 44.3K followers and a 0.04% engagement rate, a single sponsored post by 5napkinburger is worth an estimated $160–$290. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | 5napkinburger | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.75% |
| Average likes | 20 | 177 |
| Average comments | 0 | 10 |
| Posts per week | 1.55 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | 5napkinburger | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.68% |
| Average likes | 20 | 140 |
| Average comments | 0 | 8 |
| Posts per week | 1.55 | 0.86 |
Median values from 2,477 Food accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
5 Napkin Burger is a food brand based in United States on Instagram, with 44.3K followers.
5 Napkin Burger posts on Instagram as @5napkinburger.
5 Napkin Burger has 44,329 followers on Instagram (44.3K) as of Jul 15, 2026.
5 Napkin Burger's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by 5 Napkin Burger average 20 likes and 0 comments.
5 Napkin Burger posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 45% of 5 Napkin Burger's followers are low-quality or inactive, giving an audience-quality score of 46/100.
5 Napkin Burger is registered as a business account on Instagram.
5 Napkin Burger is categorized as a food and home & diy account in the InstME index, based on the profile's bio and Instagram category across 3,863 posts.
3,863
0
Avg Views
1,581
Posts / Week
1.55
Growth Score
0.8 / 100
More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Home & DIY
Engagement
5.12%
5 Napkin Burger's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from 5 Napkin Burger is estimated at $160 to $290. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
