#vegan on Instagram, hashtag stats & best tags
1,443 creators in the InstME index post about vegan. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #vegan.
#vegan hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
1,443
Average followers
123,295
Median: 19,330
Average engagement rate
4.38%
Median: 0.86%
Average likes per post
3,630
Median: 153
Average comments per post
92
Median: 14
Average posts per month
7.9
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #vegan
Top countries
Share of creators with a known country
- United States37.1%
- United Kingdom12.7%
- Australia5.5%
- India5.3%
- Canada4.6%
- Indonesia4%
- South Korea3.7%
- Germany3.3%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English85.5%
- Indonesian5.3%
- Korean4.8%
- German4.3%
Creator categories using this hashtag
Share of creators with a classified niche
- Beauty37.3%
- Food20.6%
- Fitness8.3%
- Music6.1%
- Fashion4.2%
- Pets4.2%
- Health3.6%
- Business3.5%
Most common audience gender
Estimated, not a measured follower breakdown
Predominantly women
Roughly 65% women / 35% men.
Modeled from the beauty, food, fitness creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #vegan
1,443 creators in the InstME index mention Vegan in their profile.
Andrea Dietrich
@andreasfashiongalaxy
Followers
1.4M
Engagement
3.1%
Kristina Carrillo-Bucaram
@fullyrawkristina
Followers
1M
Engagement
7.11%
Jenné Claiborne
@sweetpotatosoul
Followers
367K
Engagement
0.9%
Jessica Haze
@jessicahazemua
Followers
318.9K
Engagement
0%
OfficialPETAIndia
@petaindia
Followers
303.3K
Engagement
5.4%
Corey Samuel Roché
@coreyrochecreates
Followers
97.6K
Engagement
2.79%
Big7
@iambig7
Followers
86.1K
Engagement
3.6%
Robert Cheeke
@veganbodybuildingandfitness
Followers
81.7K
Engagement
0%
Jamie Logan
@itsjamielogan
Followers
56.9K
Engagement
0%
Peacci
@peaccibrand
Followers
56.9K
Engagement
0.07%
Golden Rose Greece
@goldenrosegreece
Followers
50.9K
Engagement
0.23%
AM Cosmetics
@amcosmetics
Followers
43.8K
Engagement
0.05%
Tips for using #vegan
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 7.9 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#vegan hashtag FAQ
How many Instagram influencers use #vegan?
1,443 public Instagram creators with 1,000+ followers in the InstME index use vegan in their profile or content category.
What is a good engagement rate for #vegan posts?
The median engagement rate across #vegan creators is 0.86%, and the average is 4.38%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #vegan?
Use 20–30 hashtags per post, mixing broad tags like #vegan with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #vegan creators post from?
The largest share post from United States (37.1%), United Kingdom (12.7%), Australia (5.5%), based on the #vegan creators in the index with a known country.
Find creators who already post about Vegan
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.