#roadtrip on Instagram, hashtag stats & best tags
53 creators in the InstME index post about roadtrip. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #roadtrip.
#roadtrip hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
53
Average followers
68,388
Median: 35,590
Average engagement rate
23.59%
Median: 5.41%
Average likes per post
18,015
Median: 1,797
Average comments per post
90
Median: 37
Average posts per month
8.1
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #roadtrip
Top countries
Share of creators with a known country
- United States54.2%
- United Kingdom12.5%
- India8.3%
- Australia4.2%
- Canada4.2%
- France4.2%
- Germany4.2%
- Greece4.2%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English87%
- French4.3%
- German4.3%
- Greek4.3%
Creator categories using this hashtag
Share of creators with a classified niche
- Travel51.2%
- Music11.6%
- Food7%
- outdoors7%
- Lifestyle4.7%
- Photography4.7%
- Art2.3%
- Automotive2.3%
Most common audience gender
Estimated, not a measured follower breakdown
Roughly balanced
Roughly 53% women / 47% men.
Modeled from the travel, music, food creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #roadtrip
53 creators in the InstME index mention Roadtrip in their profile.
GUSHY ToKyO!
@gushytokyo
Followers
4K
Engagement
4.28%
Ultimate Roadtrip
@ultimate_roadtrip
Followers
2.3K
Engagement
27.28%
HELSA
@helsastudio
Followers
446.7K
Engagement
0.85%
Tanya Badillo | Adventure + Travel ⛰️
@tanyabadillo
Followers
303.5K
Engagement
4.7%
Channing Frye
@channingfrye
Followers
288.6K
Engagement
5.36%
EXPEDITION ROVE | Andy + Mary Hannah
@expeditionrove
Followers
225.1K
Engagement
3.75%
Allie Clifton
@al.clifton
Followers
211.3K
Engagement
1.49%
Travis Turner
@tboneoutdoors
Followers
181.9K
Engagement
0%
-Brock-
@996roadtrip
Followers
154.2K
Engagement
5.16%
Blaze Lopes
@barefoot.blaze
Followers
143K
Engagement
0%
Vira Egelston • Travel Journal
@ourrvventure
Followers
142.1K
Engagement
8.42%
Ruby Tawes | hiking, travel, van life
@rubytawess
Followers
114.7K
Engagement
100%
Tips for using #roadtrip
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 8.1 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#roadtrip hashtag FAQ
How many Instagram influencers use #roadtrip?
53 public Instagram creators with 1,000+ followers in the InstME index use roadtrip in their profile or content category.
What is a good engagement rate for #roadtrip posts?
The median engagement rate across #roadtrip creators is 5.41%, and the average is 23.59%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #roadtrip?
Use 20–30 hashtags per post, mixing broad tags like #roadtrip with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #roadtrip creators post from?
The largest share post from United States (54.2%), United Kingdom (12.5%), India (8.3%), based on the #roadtrip creators in the index with a known country.
Find creators who already post about Roadtrip
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.
