#nails on Instagram, hashtag stats & best tags
554 creators in the InstME index post about nails. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #nails.
#nails hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
554
Average followers
67,710
Median: 6,252
Average engagement rate
6.67%
Median: 1.69%
Average likes per post
1,995
Median: 94
Average comments per post
33
Median: 9
Average posts per month
8.1
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #nails
Top countries
Share of creators with a known country
- United States39.3%
- United Kingdom11.3%
- Nigeria8.3%
- Canada5.4%
- United Arab Emirates3%
- Australia2.4%
- Indonesia2.4%
- France1.8%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English90.3%
- Arabic4%
- Indonesian3.2%
- French2.4%
Creator categories using this hashtag
Share of creators with a classified niche
- Beauty68.9%
- Art10.7%
- Business6.5%
- Tech3.8%
- Fashion2.2%
- Music2.2%
- Fitness1.1%
- Home & DIY1.1%
Most common audience gender
Estimated, not a measured follower breakdown
Predominantly women
Roughly 72% women / 28% men.
Modeled from the beauty, art, business creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #nails
554 creators in the InstME index mention Nails in their profile.
Zuylen Ulloa
@zuylenulloa
Followers
195.9K
Engagement
6.6%
The Best Nails Chicago💅🏻Locations Nationwide🇺🇸TRADEMARKED©️
@chicago_the_best_nails
Followers
57.8K
Engagement
0.71%
The Best Nails Boston💅🏻Locations Nationwide🇺🇸TRADEMARKED©️
@boston_the_best_nails
Followers
32.8K
Engagement
0.77%
TRS Hair Studio
@_therandomshop
Followers
9.2K
Engagement
0%
¥ennè •💋
@noyenne
Followers
8.1K
Engagement
1.05%
TheAllureAffect
@jessica_jatoure
Followers
1.2K
Engagement
3.09%
Kiara Sky Nails Official
@kiaraskynails
Followers
2.7M
Engagement
0.07%
Matt Bernstein
@mattxiv
Followers
2.2M
Engagement
0%
Vera Carolina Brito Roys
@carobritor
Followers
2M
Engagement
0.13%
Karolina Matuszewska
@matuszewsk.a
Followers
1.7M
Engagement
0%
Heather Sanders
@heathersanders_
Followers
1.6M
Engagement
0.1%
Devin Strebler
@nailz_by_dev
Followers
1.5M
Engagement
1.11%
Tips for using #nails
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 8.1 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#nails hashtag FAQ
How many Instagram influencers use #nails?
554 public Instagram creators with 1,000+ followers in the InstME index use nails in their profile or content category.
What is a good engagement rate for #nails posts?
The median engagement rate across #nails creators is 1.69%, and the average is 6.67%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #nails?
Use 20–30 hashtags per post, mixing broad tags like #nails with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #nails creators post from?
The largest share post from United States (39.3%), United Kingdom (11.3%), Nigeria (8.3%), based on the #nails creators in the index with a known country.
Find creators who already post about Nails
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.