#hiking on Instagram, hashtag stats & best tags
150 creators in the InstME index post about hiking. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #hiking.
#hiking hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
150
Average followers
66,500
Median: 21,452
Average engagement rate
11.05%
Median: 3.70%
Average likes per post
16,216
Median: 484
Average comments per post
86
Median: 21
Average posts per month
6.2
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #hiking
Top countries
Share of creators with a known country
- United States37.9%
- Canada17.2%
- United Kingdom12.1%
- France3.4%
- Germany3.4%
- Indonesia3.4%
- Switzerland3.4%
- Australia1.7%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English83.3%
- German8.3%
- French4.2%
- Indonesian4.2%
Creator categories using this hashtag
Share of creators with a classified niche
- outdoors32.4%
- Travel31.8%
- Photography7.4%
- Music6.8%
- Fitness4.1%
- Lifestyle3.4%
- Food2%
- Parenting2%
Most common audience gender
Estimated, not a measured follower breakdown
Roughly balanced
Roughly 53% women / 47% men.
Modeled from the travel, photography, music creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #hiking
150 creators in the InstME index mention Hiking in their profile.
Live Life USA 🇺🇸
@livelifeusa
Followers
49.7K
Engagement
9.31%
Oak Glen Preserve
@oakglenpreserve
Followers
7.8K
Engagement
0%
Travel around desert
@travel_around_desert
Followers
2.2K
Engagement
3.6%
QimiZuzu
@zuzutrails
Followers
2.1K
Engagement
1.84%
Mister Pearl
@pearliaison
Followers
982.1K
Engagement
0%
Jess Dales 🌿 Outdoorsy Travel
@jess.wandering
Followers
911.5K
Engagement
2.09%
Nathaly Khoury
@natyexplora
Followers
564.5K
Engagement
4.12%
Florian Lebon
@flo_explorer
Followers
426K
Engagement
100%
Hailey Terry | Utah Hiking, Camping, and Travel Mom
@haileyoutside
Followers
308.3K
Engagement
0.39%
Tanya Badillo | Adventure + Travel ⛰️
@tanyabadillo
Followers
303.5K
Engagement
4.7%
Sabrina Bloedorn
@sabriinab___
Followers
279.5K
Engagement
3.93%
alex hinson | bend, or
@alexxhinson
Followers
239.6K
Engagement
1.3%
Tips for using #hiking
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 6.2 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#hiking hashtag FAQ
How many Instagram influencers use #hiking?
150 public Instagram creators with 1,000+ followers in the InstME index use hiking in their profile or content category.
What is a good engagement rate for #hiking posts?
The median engagement rate across #hiking creators is 3.70%, and the average is 11.05%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #hiking?
Use 20–30 hashtags per post, mixing broad tags like #hiking with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #hiking creators post from?
The largest share post from United States (37.9%), Canada (17.2%), United Kingdom (12.1%), based on the #hiking creators in the index with a known country.
Find creators who already post about Hiking
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.