#figure on Instagram, hashtag stats & best tags
4,773 creators in the InstME index post about figure. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #figure.
#figure hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
4,773
Average followers
504,592
Median: 41,899
Average engagement rate
7.01%
Median: 2.10%
Average likes per post
15,535
Median: 791
Average comments per post
258
Median: 45
Average posts per month
6.5
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #figure
Top countries
Share of creators with a known country
- United States50.3%
- Nigeria7.3%
- United Kingdom5.1%
- Brazil3%
- India2.6%
- Mexico2.6%
- France2.4%
- Indonesia2.2%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English86.5%
- Portuguese4%
- Spanish3.4%
- French3.1%
- Indonesian3%
Creator categories using this hashtag
Share of creators with a classified niche
- Tech17.4%
- Business15.1%
- Music14.2%
- Fashion10.3%
- Art7.6%
- Fitness7.6%
- Parenting4.3%
- Beauty3.9%
Most common audience gender
Estimated, not a measured follower breakdown
More men than women
Roughly 47% women / 53% men.
Modeled from the tech, business, music creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #figure
4,773 creators in the InstME index mention Figure in their profile.
ISU Figure Skating ⛸
@isufigureskating
Followers
692.7K
Engagement
1.48%
AME spot | figure skating brand
@ame.spot
Followers
3.5K
Engagement
0%
Pokekhali
@pokekhali
Followers
3.3K
Engagement
5.92%
Kristi Guytons Competition Bikinis
@mrs_guytons_suits
Followers
3.2K
Engagement
2.25%
hakki akdeniz
@hakkiakdenizz
Followers
37.5M
Engagement
0.51%
KIM LOAIZA 🇲🇽
@kimberly.loaiza
Followers
37.5M
Engagement
1.7%
Aurelie Hermansyah Atta
@aurelie.hermansyah
Followers
34.8M
Engagement
0.27%
Mike Tyson
@miketyson
Followers
34M
Engagement
0.08%
FAISAL SHAIKH
@mr_faisu_07
Followers
33.5M
Engagement
0.79%
Sabrina Sato
@sabrinasato
Followers
29.8M
Engagement
0.28%
Syahnaz Sadiqah
@syahnazs
Followers
28.7M
Engagement
0.37%
Nia Ramadhani Bakrie
@ramadhaniabakrie
Followers
26M
Engagement
0.15%
Tips for using #figure
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 6.5 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#figure hashtag FAQ
How many Instagram influencers use #figure?
4,773 public Instagram creators with 1,000+ followers in the InstME index use figure in their profile or content category.
What is a good engagement rate for #figure posts?
The median engagement rate across #figure creators is 2.10%, and the average is 7.01%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #figure?
Use 20–30 hashtags per post, mixing broad tags like #figure with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #figure creators post from?
The largest share post from United States (50.3%), Nigeria (7.3%), United Kingdom (5.1%), based on the #figure creators in the index with a known country.
Find creators who already post about Figure
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.