#events on Instagram, hashtag stats & best tags
9,067 creators in the InstME index post about events. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #events.
#events hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
9,067
Average followers
43,610
Median: 6,516
Average engagement rate
6.64%
Median: 2.06%
Average likes per post
1,591
Median: 137
Average comments per post
39
Median: 11
Average posts per month
9.9
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #events
Top countries
Share of creators with a known country
- United States49.6%
- United Kingdom10.5%
- Nigeria6.8%
- Australia3.3%
- Canada3.3%
- France3%
- Italy2.2%
- Germany1.8%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English91.3%
- French3.7%
- Italian2.7%
- German2.3%
Creator categories using this hashtag
Share of creators with a classified niche
- Music20.2%
- Art13%
- Tech12.2%
- Food9.1%
- Automotive8.3%
- Photography6.7%
- Business6.2%
- Fashion4.8%
Most common audience gender
Estimated, not a measured follower breakdown
More men than women
Roughly 44% women / 56% men.
Modeled from the music, art, tech creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #events
9,067 creators in the InstME index mention Events in their profile.
See Tickets
@seetickets
Followers
47.1K
Engagement
0.15%
Fest Team Bulgaria
@festteambg
Followers
19.9K
Engagement
3.87%
SBN - SERBIAN BROADCASTING NETWORK
@sbnchicago
Followers
16.9K
Engagement
2.81%
Dontae Rockymore
@mrheatcam
Followers
15.5K
Engagement
15.44%
Crest Hollow Country Club
@cresthollowcountryclub
Followers
10.9K
Engagement
2.9%
Dev
@eventswithdev
Followers
9.6K
Engagement
1.75%
Creative Currency
@creativecurrency_
Followers
8.9K
Engagement
0%
Music Box CLE
@musicboxcle
Followers
8.3K
Engagement
0.09%
Putnam Place
@putnam_place
Followers
7.4K
Engagement
0.04%
Touristinformation Baden bei Wien
@baden.info
Followers
6.1K
Engagement
0%
Hux Catering
@huxcatering
Followers
5.8K
Engagement
0%
Christie James
@christielive
Followers
4.9K
Engagement
0.63%
Tips for using #events
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 9.9 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#events hashtag FAQ
How many Instagram influencers use #events?
9,067 public Instagram creators with 1,000+ followers in the InstME index use events in their profile or content category.
What is a good engagement rate for #events posts?
The median engagement rate across #events creators is 2.06%, and the average is 6.64%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #events?
Use 20–30 hashtags per post, mixing broad tags like #events with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #events creators post from?
The largest share post from United States (49.6%), United Kingdom (10.5%), Nigeria (6.8%), based on the #events creators in the index with a known country.
Find creators who already post about Events
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.
