#clothing on Instagram, hashtag stats & best tags
7,330 creators in the InstME index post about clothing. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #clothing.
#clothing hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
7,330
Average followers
116,762
Median: 19,688
Average engagement rate
4.26%
Median: 0.67%
Average likes per post
2,278
Median: 128
Average comments per post
104
Median: 10
Average posts per month
14.0
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #clothing
Top countries
Share of creators with a known country
- United States29.2%
- Nigeria8%
- Pakistan6.2%
- United Kingdom6.1%
- India5.7%
- Indonesia5.6%
- Australia3.8%
- Egypt3.4%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English77.6%
- Urdu9.1%
- Indonesian8.3%
- Arabic5%
Creator categories using this hashtag
Share of creators with a classified niche
- Tech26.5%
- Fashion26%
- Art13.1%
- Business6.2%
- Parenting4.7%
- Fitness3.8%
- Pets3.8%
- Automotive3.8%
Most common audience gender
Estimated, not a measured follower breakdown
Roughly balanced
Roughly 50% women / 50% men.
Modeled from the tech, fashion, art creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #clothing
7,330 creators in the InstME index mention Clothing in their profile.
Hani fashions
@hani_fashions_5
Followers
60.8K
Engagement
0.02%
ππππ ππππ πππ¨ππ¦
@baldheadblues
Followers
38.2K
Engagement
0.11%
Sajawal Irfan(Intra Apparels)
@intraapparels
Followers
29.1K
Engagement
0.09%
Diana Babayan
@yasaman_fashion
Followers
11.9K
Engagement
0.74%
Sports Goods Manufacturer
@mnawah_wholesale
Followers
11.2K
Engagement
0%
WAYCLOTHING513 LLC
@wayclothing513_shop
Followers
6.3K
Engagement
1.67%
ClothingPhobia
@clothingphobia
Followers
6.1K
Engagement
0.09%
STREET WEAR STAR INDUSTRY CLOTHING MANUFACTURER
@streetwearsstarindustry
Followers
4K
Engagement
0.34%
Loudd Pax Lifestyle Brand
@louddpax
Followers
3.2K
Engagement
5.12%
KeyToLife
@keytolife_24434
Followers
3.1K
Engagement
25.74%
Sajawal Irfan
@sajawal_irfan
Followers
1.6K
Engagement
1.23%
madhvik apparels
@madhvik_apparels
Followers
1.5K
Engagement
0.54%
Tips for using #clothing
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 14.0 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20β30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#clothing hashtag FAQ
How many Instagram influencers use #clothing?
7,330 public Instagram creators with 1,000+ followers in the InstME index use clothing in their profile or content category.
What is a good engagement rate for #clothing posts?
The median engagement rate across #clothing creators is 0.67%, and the average is 4.26%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #clothing?
Use 20β30 hashtags per post, mixing broad tags like #clothing with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #clothing creators post from?
The largest share post from United States (29.2%), Nigeria (8%), Pakistan (6.2%), based on the #clothing creators in the index with a known country.
Find creators who already post about Clothing
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.