#chef on Instagram, hashtag stats & best tags
3,725 creators in the InstME index post about chef. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #chef.
#chef hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
3,725
Average followers
152,940
Median: 12,823
Average engagement rate
5.74%
Median: 2.04%
Average likes per post
4,402
Median: 247
Average comments per post
87
Median: 16
Average posts per month
5.6
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #chef
Top countries
Share of creators with a known country
- United States44.3%
- United Kingdom10%
- Italy6.6%
- France5.4%
- India3.1%
- Australia2.8%
- Japan2.3%
- Nigeria2.2%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English81.4%
- Italian8.6%
- French7%
- Japanese3%
Creator categories using this hashtag
Share of creators with a classified niche
- Food91.6%
- Music2.4%
- Art1.6%
- Fitness0.9%
- nutrition0.9%
- Business0.6%
- Fashion0.5%
- Photography0.4%
Most common audience gender
Estimated, not a measured follower breakdown
More women than men
Roughly 57% women / 43% men.
Modeled from the food, music, art creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #chef
3,725 creators in the InstME index mention Chef in their profile.
Alex Atala
@alexatala
Followers
1.2M
Engagement
0.13%
chef panel 🇪🇺
@chefpanel
Followers
1.2M
Engagement
12.47%
World Central Kitchen
@wckitchen
Followers
894.9K
Engagement
0.14%
Alain Ducasse
@alainducasse
Followers
647.7K
Engagement
1.2%
Chefs_Unity
@chefs_unity
Followers
537.3K
Engagement
0.1%
Chef“JR”Robinson
@mrcheffito
Followers
285.2K
Engagement
0.1%
Bernardaud
@bernardaud
Followers
195.3K
Engagement
0%
Terrell Emerson
@caribbeansoullfood
Followers
135.2K
Engagement
0.11%
@cheffplate
@cheffplate
Followers
122.1K
Engagement
0.09%
Mitchell Schwartz
@mitchschwartz71
Followers
112.2K
Engagement
2.28%
Chef’s Plating
@chefsplating
Followers
103K
Engagement
0.36%
Ashley T Moore/ATM
@ashleytmoore
Followers
68K
Engagement
0.33%
Tips for using #chef
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 5.6 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#chef hashtag FAQ
How many Instagram influencers use #chef?
3,725 public Instagram creators with 1,000+ followers in the InstME index use chef in their profile or content category.
What is a good engagement rate for #chef posts?
The median engagement rate across #chef creators is 2.04%, and the average is 5.74%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #chef?
Use 20–30 hashtags per post, mixing broad tags like #chef with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #chef creators post from?
The largest share post from United States (44.3%), United Kingdom (10%), Italy (6.6%), based on the #chef creators in the index with a known country.
Find creators who already post about Chef
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.