We help pets live healthier, happier lives. 🐶🐱 #thisispetcare
Followers
61.3K
Following
353
Total Posts
Engagement Rate
0.05%
Avg Likes
29
Avg Comments
Reaching 61.3K followers on Instagram, Zoetis Petcare is a verified business account. The account has published 2,453 posts, currently around 7 posts a week. Typical posts draw 29 likes and 2 comments, putting engagement at 0.05%.
On Instagram, Zoetispetcare runs a business account that has published 2,453 posts and gathered 61.3K followers.
Zoetispetcare's engagement rate of 0.05% places it in the bottom 6% within the 10K–100K followers cohort tracked by InstME.
The like-to-comment split is roughly 15 to one, indicating an unusually discussion-heavy audience.
Zoetispetcare currently publishes about 7 posts per week, more than one per day.
InstME estimates 20% of Zoetispetcare's followers are low-quality or inactive, for an audience-quality score of 76/100, a solid result.
Zoetispetcare follows only 353 accounts while being followed by 61.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$210–$400
Based on 61.3K followers and a 0.05% engagement rate, a single sponsored post by Zoetispetcare is worth an estimated $210–$400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Zoetispetcare | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 1.45% |
| Average likes | 29 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 7.01 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Zoetis Petcare is a verified Instagram brand on Instagram, with 61.3K followers.
Zoetis Petcare posts on Instagram as @zoetispetcare.
Zoetis Petcare has 61,319 followers on Instagram (61.3K) as of Apr 24, 2026.
Zoetis Petcare's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers.
Posts by Zoetis Petcare average 29 likes and 2 comments.
Zoetis Petcare posts about 7 times per week on average.
InstME's audience-quality analysis estimates about 20% of Zoetis Petcare's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Zoetis Petcare is registered as a business account on Instagram and is verified.
Yes. Zoetis Petcare carries the blue verified badge on Instagram.
2,453
2
Posts / Week
7.01
Growth Score
1 / 100
ER Rank
6th
Engagement
0.52%
A sponsored post from Zoetis Petcare is estimated at $210 to $400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
