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712.6K
Following
7
Total Posts
Engagement Rate
0.09%
Avg Likes
443
Avg Comments
Zepto is a verified Instagram creator, with 712.6K followers on Instagram. The account has published 1,286 posts, currently around 7 posts a week. Typical posts draw 443 likes and 185 comments, putting engagement at 0.09%.
Zeptonow's Instagram presence spans 1,286 posts and 712.6K followers, profiling it as a creator account.
Zeptonow's engagement rate of 0.09% places it in the bottom 11% within the 100K–1M followers cohort tracked by InstME.
The audience comments once per 2 likes on average, an unusually discussion-heavy audience.
Zeptonow keeps a posting cadence of about 7 posts per week, more than one per day.
Quality checks give Zeptonow 76/100; around 20% of the audience appears low-quality or inactive, a solid result.
Zeptonow follows only 7 accounts while being followed by 712.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,500–$4,600
Based on 712.6K followers and a 0.09% engagement rate, a single sponsored post by Zeptonow is worth an estimated $2,500–$4,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Zeptonow | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.25% |
| Average likes | 443 | 2,985 |
| Average comments | 185 | 73 |
| Posts per week | 7.02 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Zepto is a verified Instagram creator on Instagram, with 712.6K followers.
Zepto posts on Instagram as @zeptonow.
Zepto has 712,561 followers on Instagram (712.6K) as of Apr 23, 2026.
Zepto's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers.
Posts by Zepto average 443 likes and 185 comments.
Zepto posts about 7 times per week on average.
InstME's audience-quality analysis estimates about 20% of Zepto's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Zepto is registered as a creator account on Instagram and is verified.
Yes. Zepto carries the blue verified badge on Instagram.
A sponsored post from Zepto is estimated at $2,500 to $4,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,286
185
Posts / Week
7.02
Growth Score
1.8 / 100
ER Rank
11th
Engagement
0.26%
