Followers
59.3M
Following
305
Total Posts
Engagement Rate
0.47%
Avg Likes
278,470
Avg Comments
Zac Efron is a verified None brand, with 59.3M followers on Instagram. Zac Efron has shared 720 posts to date, currently less than one post a week. Typical posts draw 278,470 likes and 3,240 comments, putting engagement at 0.47%.
Tracked in the InstME index, Zacefron is a None account with 59.3M followers and a back catalogue of 720 posts.
Typical engagement for Zacefron runs to 278,470 likes and 3,240 comments a post, one interaction per 211 followers.
The audience comments once per 86 likes on average, an audience that mostly engages through likes.
Video posts from Zacefron average 2.3M views.
In recent weeks Zacefron has kept to less than one post per week.
Zacefron scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Zacefron keeps its following list short (305) relative to 59.3M followers, as established creators and brands tend to.
Estimated sponsored-post value
$210,000–$390,000
Based on 59.3M followers and a 0.47% engagement rate, a single sponsored post by Zacefron is worth an estimated $210,000–$390,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: None
| Metric | Zacefron | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 1.02% |
| Average likes | 278,470 | 25,711 |
| Average comments | 3,240 | 376 |
| Posts per week | 0.19 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Zac Efron is a verified none brand on Instagram, with 59.3M followers.
Zac Efron posts on Instagram as @zacefron.
Zac Efron has 59,349,325 followers on Instagram (59.3M) as of Apr 5, 2026.
Zac Efron's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers.
Posts by Zac Efron average 278,470 likes and 3,240 comments.
Zac Efron posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Zac Efron's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Zac Efron is registered as a business account on Instagram and is verified.
Zac Efron is categorized as a none account in the InstME index, based on the profile's bio and Instagram category across 720 posts.
720
3,240
Avg Views
2,347,473
Posts / Week
0.19
Growth Score
9.4 / 100
Engagement
0.06%
Yes. Zac Efron carries the blue verified badge on Instagram.
A sponsored post from Zac Efron is estimated at $210,000 to $390,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
