The Piano Guys
@thepianoguys · YouTube · United States
Welcome to the official The Piano Guys YouTube channel! Paul Anderson, a Yamaha dealer who dabbled in videography, Jon Schmidt, a professional pianist, Al van der Beek, a music producer and studio engineer, and Steven Sharp Nelson, a cellist with a creative superpower called ADHD, all serendipitously joined forces to create the most successful YouTube instrumental music group in history. The Piano Guys’ mission is to inspire and spread hope through incomparably imaginative piano music videos filmed all over the world. On this channel you can regularly find piano covers of music from genres like top 40, pop, classic rock, R&B, hip hop, country, and more. Make sure to subscribe and enable all post notifications. For instant updates, check out The Piano Guys via their social media accounts linked below. New music out now! 🎹🎻 Text us! 📱
7.1M
Subscribers
2.5B
Total views
260
Videos
18.9K
Avg. views / video
0.01%
Engagement rate
Here's how The Piano Guys measures up on YouTube: 7.1M subscribers, 2.5B lifetime views, and 18.9K average views per upload with 0.01% engagement.
Everything on this page is drawn from InstMe's index and refreshes with each rescan. For sponsorship decisions, weigh the per-video reach and engagement more heavily than the subscriber count — that's where campaign performance actually shows up.
Audience & content
Publishing Activity
Dormant
Last upload Apr 24, 2026 · ≈1.2 uploads/month lifetime.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in United States, modeled from the topic — not measured for this channel.
Content Focus
Primary: Classical music
Secondary: Music
The Piano Guys vs similar channels
| Metric | The Piano Guys | Cohort median |
|---|---|---|
| Avg. views per video | 18.9K | 128.3K |
| Engagement rate | 0.01% | 0.16% |
| Videos published | 260 | 754 |
Median values from 1,703 YouTube channels with 1M–10M subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$280–$660per dedicated video
Based on 18.9K average views per video, a dedicated sponsored video on The Piano Guys is worth an estimated $280–$660. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does The Piano Guys have?
The Piano Guys has 7.1M subscribers on YouTube, with 2.5B total channel views across 260 videos.
What is The Piano Guys's YouTube handle?
The Piano Guys publishes on YouTube as @thepianoguys.
How many views does The Piano Guys get per video?
The Piano Guys averages 18.9K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is The Piano Guys's engagement rate?
The Piano Guys's measured engagement rate is 0.01% (likes and comments relative to views on recent videos).
How much does a sponsored video from The Piano Guys cost?
Based on 18.9K average views per video, a dedicated sponsored video on The Piano Guys is worth an estimated $280–$660. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is The Piano Guys still active on YouTube?
The Piano Guys's most recent video was published on April 24, 2026.
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