MyClayCo
@myclayco · YouTube · Australia
Polymer clay, air dry clay & DIY craft tutorials for makers of all levels, from total beginners to seasoned artists! Welcome to MyClayCo! Your go-to creative studio for polymer clay jewellery, earrings, handmade decor, accessories, charms, beads, mixed-media crafts, and behind-the-scenes glimpses into maker life. Whether you’re just getting started, are here just for fun, or you’re running a creative business, you’ll find step-by-step tutorials, bts business tips, and fun creative inspo. New videos every Wednesday! Subscribe and hit the 🔔 to join our community of clay lovers, makers and business creatives. Want more? Check out our YouTube Membership, find details here: https://www.youtube.com/channel/UCEOXRwuI4PdaCbr6zngxr1Q/join Visit our website: https://myclayco.com.au/ (where you can find clay, cutters, tools, findings, STL's and more!) Subscribe and get ready to craft, make, and create with us!
110K
Subscribers
8M
Total views
981
Videos
4.7K
Avg. views / video
0.10%
Engagement rate
Here's how MyClayCo measures up on YouTube: 110K subscribers, 8M lifetime views, and 4.7K average views per upload with 0.10% engagement.
Everything on this page is drawn from InstMe's index and refreshes with each rescan. For sponsorship decisions, weigh the per-video reach and engagement more heavily than the subscriber count — that's where campaign performance actually shows up.
Audience & content
Publishing Activity
Dormant
Last upload Apr 27, 2026 · ≈16.3 uploads/month lifetime.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Australia, modeled from the topic — not measured for this channel.
Content Focus
Primary: Lifestyle
Secondary: Hobby
MyClayCo vs similar channels
| Metric | MyClayCo | Cohort median |
|---|---|---|
| Avg. views per video | 4.7K | 18.9K |
| Engagement rate | 0.10% | 0.23% |
| Videos published | 981 | 448 |
Median values from 3,321 YouTube channels with 100K–1M subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$70–$160per dedicated video
Based on 4.7K average views per video, a dedicated sponsored video on MyClayCo is worth an estimated $70–$160. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does MyClayCo have?
MyClayCo has 110K subscribers on YouTube, with 8M total channel views across 981 videos.
What is MyClayCo's YouTube handle?
MyClayCo publishes on YouTube as @myclayco.
How many views does MyClayCo get per video?
MyClayCo averages 4.7K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is MyClayCo's engagement rate?
MyClayCo's measured engagement rate is 0.10% (likes and comments relative to views on recent videos).
How much does a sponsored video from MyClayCo cost?
Based on 4.7K average views per video, a dedicated sponsored video on MyClayCo is worth an estimated $70–$160. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is MyClayCo still active on YouTube?
MyClayCo's most recent video was published on April 27, 2026.
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