MotorWeek
@motorweek · YouTube · United States
MotorWeek, television's longest running automotive series, delivers consumer-oriented car, truck and utility reviews, DIY car care tips, and keeps pace with the latest automotive lifestyle trends. Watch full episodes on PBS weekly.
543K
Subscribers
316.3M
Total views
6,300
Videos
6.5K
Avg. views / video
0.07%
Engagement rate
Here's how MotorWeek measures up on YouTube: 543K subscribers, 316.3M lifetime views, and 6.5K average views per upload with 0.07% engagement.
Everything on this page is drawn from InstMe's index and refreshes with each rescan. For sponsorship decisions, weigh the per-video reach and engagement more heavily than the subscriber count — that's where campaign performance actually shows up.
Audience & content
Publishing Activity
Actively publishing
Last upload Jul 23, 2026 · ≈26.6 uploads/month lifetime.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators in United States, modeled from the topic — not measured for this channel.
Content Focus
Primary: Vehicle
Secondary: Lifestyle
MotorWeek vs similar channels
| Metric | MotorWeek | Cohort median |
|---|---|---|
| Avg. views per video | 6.5K | 18.9K |
| Engagement rate | 0.07% | 0.23% |
| Videos published | 6,300 | 448 |
Median values from 3,321 YouTube channels with 100K–1M subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$98–$230per dedicated video
Based on 6.5K average views per video, a dedicated sponsored video on MotorWeek is worth an estimated $98–$230. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does MotorWeek have?
MotorWeek has 543K subscribers on YouTube, with 316.3M total channel views across 6,300 videos.
What is MotorWeek's YouTube handle?
MotorWeek publishes on YouTube as @motorweek.
How many views does MotorWeek get per video?
MotorWeek averages 6.5K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is MotorWeek's engagement rate?
MotorWeek's measured engagement rate is 0.07% (likes and comments relative to views on recent videos).
How much does a sponsored video from MotorWeek cost?
Based on 6.5K average views per video, a dedicated sponsored video on MotorWeek is worth an estimated $98–$230. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is MotorWeek still active on YouTube?
MotorWeek's most recent video was published on July 23, 2026.
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