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Makeupshayla YouTube channel avatar

Makeupshayla

@makeupshayla · YouTube · United States

Hello everyone! My name is Shayla, also known as makeupshayla on instagram. I hope I can help all of you out there achieve your desired makeup look follow my TIK TOK: MAKEUPSHAYLA Instagram and Twitter: @makeupshayla

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731K

Subscribers

44.9M

Total views

342

Videos

67.3K

Avg. views / video

0.30%

Engagement rate

Makeupshayla is a YouTube channel with 731K subscribers and 44.9M total views across 342 videos. A typical upload reaches 67.3K views at a 0.30% engagement rate.

The numbers on this page come from InstMe's monitoring pipeline and refresh automatically as the channel is rescanned — audience size, view performance and engagement, side by side with the channel's recent uploads.

Audience & content

Publishing Activity

Dormant

Last upload Feb 19, 2026 · ≈2 uploads/month lifetime.

Audience (estimated)

Est.

Predominantly women · mostly 18–34

35% men65% women

Typical for Lifestyle creators in United States, modeled from the topic — not measured for this channel.

Content Focus

Primary: Lifestyle

Makeupshayla vs similar channels

MetricMakeupshaylaCohort median
Avg. views per video67.3K18.9K
Engagement rate0.30%0.23%
Videos published342448

Median values from 3,321 YouTube channels with 100K–1M subscribers in the InstMe index, refreshed daily.

Estimated sponsorship value

$1,000–$2,400per dedicated video

Based on 67.3K average views per video, a dedicated sponsored video on Makeupshayla is worth an estimated $1,000–$2,400. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.

Makeupshayla is also on InstagramSee @makeupshayla's Instagram stats — followers, engagement and growth — on their free InstMe report.View →

Frequently asked questions

How many subscribers does Makeupshayla have?

Makeupshayla has 731K subscribers on YouTube, with 44.9M total channel views across 342 videos.

What is Makeupshayla's YouTube handle?

Makeupshayla publishes on YouTube as @makeupshayla.

How many views does Makeupshayla get per video?

Makeupshayla averages 67.3K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.

What is Makeupshayla's engagement rate?

Makeupshayla's measured engagement rate is 0.30% (likes and comments relative to views on recent videos).

How much does a sponsored video from Makeupshayla cost?

Based on 67.3K average views per video, a dedicated sponsored video on Makeupshayla is worth an estimated $1,000–$2,400. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.

Is Makeupshayla still active on YouTube?

Makeupshayla's most recent video was published on February 19, 2026.

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Subscribers, view performance, engagement and estimated sponsorship value — live numbers for any channel, plus millions of creators across platforms in the full InstMe index.