Joan Kim
@joan_kim · YouTube · United States
Joan Kim | Korean American living in Seoul. Welcome to my channel! I started making videos to document my life in motion until it became a space to creatively share my obsessions. Hope you enjoy and find them helpful. Check out my vlog channel: http://bit.ly/2cE3zpQ
550K
Subscribers
39.6M
Total views
231
Videos
55.5K
Avg. views / video
0.63%
Engagement rate
Here's how Joan Kim measures up on YouTube: 550K subscribers, 39.6M lifetime views, and 55.5K average views per upload with 0.63% engagement.
Everything on this page is drawn from InstMe's index and refreshes with each rescan. For sponsorship decisions, weigh the per-video reach and engagement more heavily than the subscriber count — that's where campaign performance actually shows up.
Audience & content
Publishing Activity
Dormant
Last upload Dec 16, 2024 · ≈1.2 uploads/month lifetime.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in United States, modeled from the topic — not measured for this channel.
Content Focus
Primary: Fashion
Secondary: Lifestyle
Joan Kim vs similar channels
| Metric | Joan Kim | Cohort median |
|---|---|---|
| Avg. views per video | 55.5K | 18.9K |
| Engagement rate | 0.63% | 0.23% |
| Videos published | 231 | 448 |
Median values from 3,321 YouTube channels with 100K–1M subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$830–$1,900per dedicated video
Based on 55.5K average views per video, a dedicated sponsored video on Joan Kim is worth an estimated $830–$1,900. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does Joan Kim have?
Joan Kim has 550K subscribers on YouTube, with 39.6M total channel views across 231 videos.
What is Joan Kim's YouTube handle?
Joan Kim publishes on YouTube as @joan_kim.
How many views does Joan Kim get per video?
Joan Kim averages 55.5K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is Joan Kim's engagement rate?
Joan Kim's measured engagement rate is 0.63% (likes and comments relative to views on recent videos).
How much does a sponsored video from Joan Kim cost?
Based on 55.5K average views per video, a dedicated sponsored video on Joan Kim is worth an estimated $830–$1,900. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is Joan Kim still active on YouTube?
Joan Kim's most recent video was published on December 16, 2024.
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