Deji
@deji · YouTube
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12.7M
Subscribers
4.3B
Total views
2,100
Videos
388.5K
Avg. views / video
0.12%
Engagement rate
Deji is a YouTube channel with 12.7M subscribers and 4.3B total views across 2,100 videos. A typical upload reaches 388.5K views at a 0.12% engagement rate.
The numbers on this page come from InstMe's monitoring pipeline and refresh automatically as the channel is rescanned — audience size, view performance and engagement, side by side with the channel's recent uploads.
Audience & content
Publishing Activity
Dormant
Last upload Apr 23, 2026 · ≈11.9 uploads/month lifetime.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the topic — not measured for this channel.
Content Focus
Primary: Film
Secondary: Entertainment
Deji vs similar channels
| Metric | Deji | Cohort median |
|---|---|---|
| Avg. views per video | 388.5K | 792.2K |
| Engagement rate | 0.12% | 0.10% |
| Videos published | 2,100 | 1,100 |
Median values from 217 YouTube channels with 10M+ subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$5,800–$14,000per dedicated video
Based on 388.5K average views per video, a dedicated sponsored video on Deji is worth an estimated $5,800–$14,000. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does Deji have?
Deji has 12.7M subscribers on YouTube, with 4.3B total channel views across 2,100 videos.
What is Deji's YouTube handle?
Deji publishes on YouTube as @deji.
How many views does Deji get per video?
Deji averages 388.5K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is Deji's engagement rate?
Deji's measured engagement rate is 0.12% (likes and comments relative to views on recent videos).
How much does a sponsored video from Deji cost?
Based on 388.5K average views per video, a dedicated sponsored video on Deji is worth an estimated $5,800–$14,000. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is Deji still active on YouTube?
Deji's most recent video was published on April 23, 2026.
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