BTUFF
@btuff · YouTube · United States
Bakersfield Tuff or BTUFF is a media company in Bakersfield that started in 2012. Through the years we've covered a lot of content. Things people like on our YouTube channel are truck reviews, our reef tank content, wake surfing, Old-Shool Malibu Boat content, cowboy hat shaping, hot rods or car rebuilds, racing, vacation trips and do it your self projects. Our Bakersfield Tuff Facebook page is highly populated, reaching millions monthly. Here I throw whatever I'm into. Some of our videos have gone viral, reaching over a million people on YouTube.
30.5K
Subscribers
12.9M
Total views
537
Videos
1.2K
Avg. views / video
0.05%
Engagement rate
Here's how BTUFF measures up on YouTube: 30.5K subscribers, 12.9M lifetime views, and 1.2K average views per upload with 0.05% engagement.
Everything on this page is drawn from InstMe's index and refreshes with each rescan. For sponsorship decisions, weigh the per-video reach and engagement more heavily than the subscriber count — that's where campaign performance actually shows up.
Audience & content
Publishing Activity
Recently active
Last upload May 15, 2026 · ≈3.2 uploads/month lifetime.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators in United States, modeled from the topic — not measured for this channel.
Content Focus
Primary: Vehicle
Secondary: Lifestyle
BTUFF vs similar channels
| Metric | BTUFF | Cohort median |
|---|---|---|
| Avg. views per video | 1.2K | 3.4K |
| Engagement rate | 0.05% | 0.36% |
| Videos published | 537 | 237 |
Median values from 4,448 YouTube channels with 10K–100K subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$18–$42per dedicated video
Based on 1.2K average views per video, a dedicated sponsored video on BTUFF is worth an estimated $18–$42. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does BTUFF have?
BTUFF has 30.5K subscribers on YouTube, with 12.9M total channel views across 537 videos.
What is BTUFF's YouTube handle?
BTUFF publishes on YouTube as @btuff.
How many views does BTUFF get per video?
BTUFF averages 1.2K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is BTUFF's engagement rate?
BTUFF's measured engagement rate is 0.05% (likes and comments relative to views on recent videos).
How much does a sponsored video from BTUFF cost?
Based on 1.2K average views per video, a dedicated sponsored video on BTUFF is worth an estimated $18–$42. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is BTUFF still active on YouTube?
BTUFF's most recent video was published on May 15, 2026.
Similar channels
Analyze any YouTube channel for free
Subscribers, view performance, engagement and estimated sponsorship value — live numbers for any channel, plus millions of creators across platforms in the full InstMe index.