You Matter by Demetrius Harmon
Followers
111.9K
Following
1
Total Posts
Engagement Rate
4.28%
Avg Likes
4,742
Avg Comments
On Instagram, You Matter is a verified Clothing (Brand) brand with an audience of 111.9K. You Matter has shared 448 posts to date, currently around 4 posts a week. Engagement runs at 4.28%, or about 4,742 likes and 53 comments per post.
On Instagram, Youmatter runs a Clothing (Brand) account that has published 448 posts and gathered 111.9K followers.
Posts by Youmatter tend to gather 4,742 likes and 53 comments, about one interaction per 23 followers.
Followers leave about one comment for every 90 likes, an audience that mostly engages through likes.
Over recent weeks, Youmatter has published about 4 posts per week.
Youmatter follows only 1 accounts while being followed by 111.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,600–$2,900
Based on 111.9K followers and a 4.28% engagement rate, a single sponsored post by Youmatter is worth an estimated $1,600–$2,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Clothing (Brand)
| Metric | Youmatter | Cohort median |
|---|---|---|
| Engagement rate | 4.28% | 1.25% |
| Average likes | 4,742 | 2,985 |
| Average comments | 53 | 73 |
| Posts per week | 3.5 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
You Matter is a verified clothing (brand) brand on Instagram, with 111.9K followers.
You Matter posts on Instagram as @youmatter.
You Matter has 111,915 followers on Instagram (111.9K) as of Jul 10, 2026.
You Matter's engagement rate is 4.28%, calculated from average likes and comments per post relative to followers.
Posts by You Matter average 4,742 likes and 53 comments.
You Matter posts about 4 times per week on average.
You Matter is registered as a business account on Instagram and is verified.
You Matter is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 448 posts.
Yes. You Matter carries the blue verified badge on Instagram.
448
53
Posts / Week
3.5
Growth Score
85.6 / 100
Follower Ratio
111915.0×
Engagement
0.16%
A sponsored post from You Matter is estimated at $1,600 to $2,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
