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Followers
8.9K
Following
267
Total Posts
Engagement Rate
1.23%
Avg Likes
108
Avg Comments
Xcel Energy is a verified business account based in United States, with 8.9K followers on Instagram. To date Xcel Energy has posted 801 times, currently around 6 posts a week. Posts average 108 likes and 2 comments, an engagement rate of 1.23%.
Xcelenergy shows up in the InstME index as a business account, 8.9K followers, 801 posts.
A typical post by Xcelenergy collects about 108 likes and 2 comments, roughly one interaction for every 81 followers.
Followers leave about one comment for every 56 likes, a healthy amount of conversation.
Video posts average 2.7K views, reaching roughly 30% of Xcelenergy's follower base per post.
Xcelenergy keeps a posting cadence of about 6 posts per week.
Estimated sponsored-post value
$39–$72
Based on 8.9K followers and a 1.23% engagement rate, a single sponsored post by Xcelenergy is worth an estimated $39–$72. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Xcelenergy | Cohort median |
|---|---|---|
| Engagement rate | 1.23% | 5.05% |
| Average likes | 108 | 127 |
| Average comments | 2 | 12 |
| Posts per week | 5.54 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Xcelenergy | Cohort median |
|---|---|---|
| Engagement rate | 1.23% | 2.67% |
| Average likes | 108 | 82 |
| Average comments | 2 | 7 |
| Posts per week | 5.54 | 0.39 |
Median values from 15,692 accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 23, 2026
Xcel Energy is a verified Instagram brand based in United States on Instagram, with 8.9K followers.
Xcel Energy posts on Instagram as @xcelenergy.
Xcel Energy has 8,947 followers on Instagram (8.9K) as of Aug 23, 2026.
Xcel Energy's engagement rate is 1.23%, calculated from average likes and comments per post relative to followers.
Posts by Xcel Energy average 108 likes and 2 comments.
Xcel Energy posts about 6 times per week on average.
Xcel Energy is registered as a business account on Instagram and is verified.
Xcel Energy's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Xcel Energy carries the blue verified badge on Instagram.
801
2
Avg Views
2,726
Posts / Week
5.54
Growth Score
24.6 / 100
Engagement
5.13%
A sponsored post from Xcel Energy is estimated at $39 to $72. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
