Events Guy ๐ @redbullnz
Outreach This Creator For FreeFollowers
2.4K
Following
3.1K
Total Posts
Engagement Rate
10.12%
Avg Likes
226
Avg Comments
Will Tiata Malo ๐ผ๐ธ runs a Personal blog brand account based in New Zealand with 2.4K followers on Instagram. To date Will Tiata Malo ๐ผ๐ธ has posted 47 times, currently less than one post a week. Engagement runs at 10.12%, or about 226 likes and 15 comments per post.
As a Personal blog account, Willismalo reaches 2.4K followers on Instagram across 47 published posts.
Willismalo posts in the top 26% for its size: a 10.12% engagement rate against accounts with 1Kโ10K followers in the InstME index.
One comment lands for every 15 likes, which reads as an unusually discussion-heavy audience.
Posting frequency for Willismalo sits at less than one post per week.
Willismalo comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Willismalo follows more accounts (3,099) than follow it back, common for accounts still building an audience.
Estimated sponsored-post value
$33โ$62
Based on 2.4K followers and a 10.12% engagement rate, a single sponsored post by Willismalo is worth an estimated $33โ$62. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThereโs more behind this audience. See what the full audit reveals.Content Focus
Primary: Personal blog
| Metric | Willismalo | Cohort median |
|---|---|---|
| Engagement rate | 10.12% | 5.05% |
| Average likes | 226 | 127 |
| Average comments | 15 | 12 |
| Posts per week | 0.13 | 0.26 |
Median values from 177,679 accounts with 1Kโ10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Willismalo | Cohort median |
|---|---|---|
| Engagement rate | 10.12% | 3.66% |
| Average likes | 226 | 122 |
| Average comments | 15 | 9 |
| Posts per week | 0.13 | 0.45 |
Median values from 161 accounts in New Zealand with 1Kโ10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Will Tiata Malo ๐ผ๐ธ is a personal blog brand based in New Zealand on Instagram, with 2.4K followers.
Will Tiata Malo ๐ผ๐ธ posts on Instagram as @willismalo.
Will Tiata Malo ๐ผ๐ธ has 2,379 followers on Instagram (2.4K) as of Jul 10, 2026.
Will Tiata Malo ๐ผ๐ธ's engagement rate is 10.12%, calculated from average likes and comments per post relative to followers.
Posts by Will Tiata Malo ๐ผ๐ธ average 226 likes and 15 comments.
Will Tiata Malo ๐ผ๐ธ posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Will Tiata Malo ๐ผ๐ธ's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Will Tiata Malo ๐ผ๐ธ is registered as a business account on Instagram.
Will Tiata Malo ๐ผ๐ธ is categorized as a personal blog account in the InstME index, based on the profile's bio and Instagram category across 47 posts.
47
15
Posts / Week
0.13
Growth Score
100 / 100
ER Rank
Top 26%
Engagement
1.25%
Will Tiata Malo ๐ผ๐ธ's profile places the account in New Zealand. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Will Tiata Malo ๐ผ๐ธ is estimated at $33 to $62. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
