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Outreach This Creator For FreeWill Horcoff is a verified Fitness creator. The account has built 23K followers on Instagram. Will Horcoff has shared 16 posts to date, currently less than one post a week. Typical posts draw 3,356 likes and 35 comments, putting engagement at 14.73%.
Counting 23K followers and 16 posts, Willhorcoff sits in the InstME index as a Fitness account.
Compared with 6,024 other Fitness accounts with 10K–100K followers in the InstME index, Willhorcoff's 14.73% engagement rate is in the top quarter (median: 2.04%).
Followers weigh in with a comment about every 96 likes, an audience that mostly engages through likes.
Lately Willhorcoff has been publishing less than one post per week.
At 100/100 on audience quality, Willhorcoff carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$320–$600
Based on 23K followers and a 14.73% engagement rate, a single sponsored post by Willhorcoff is worth an estimated $320–$600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Willhorcoff | Cohort median |
|---|---|---|
| Engagement rate | 14.73% | 2.04% |
| Average likes | 3,356 | 523 |
| Average comments | 35 | 23 |
| Posts per week | 0.2 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Will Horcoff is a verified fitness creator on Instagram, with 23K followers.
Will Horcoff posts on Instagram as @willhorcoff.
Will Horcoff has 23,022 followers on Instagram (23K) as of Jul 16, 2026.
Will Horcoff's engagement rate is 14.73%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.04%) for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Will Horcoff average 3,356 likes and 35 comments.
Will Horcoff posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Will Horcoff's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Will Horcoff is registered as a creator account on Instagram and is verified.
Will Horcoff is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 16 posts.
Total Posts
16
Avg Comments
35
Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Engagement
2.49%
Yes. Will Horcoff carries the blue verified badge on Instagram.
A sponsored post from Will Horcoff is estimated at $320 to $600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
